Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Enhance Keyword Discovery with Bulk Analysis
      Moz Pro

      Enhance Keyword Discovery with Bulk Analysis

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Access 20 years of data with flexible pricing
      Moz API

      Access 20 years of data with flexible pricing

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Link Building
    4. Backlinks embedded in posts or backlinks in sidebar?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Backlinks embedded in posts or backlinks in sidebar?

    Link Building
    3
    4
    1957
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • BloggerGuy
      BloggerGuy last edited by

      What's better? A backlink to my site, embedded into a blog post/article? Or a hardlink in the sidebar?

      The problem with links embedded inside articles, is that when the blog linking to me, gets updated, the articles disappear from first page and I lose the link from home page. How do you deal with this?

      I also read this: "The best link you can get is from a site ranking #1 for the keyword you want to rank for. It would be great to have the #1 site for a desired keyword linking me even if they are a PR 0 site."

      Is this right?

      Thx in advance.

      1 Reply Last reply Reply Quote 0
      • BloggerGuy
        BloggerGuy last edited by

        Thanks Takeshi Young and seom2014.

        1 Reply Last reply Reply Quote 0
        • seom2014
          seom2014 last edited by

          Sidebar links are site-wide links and counted in every post that's not good, its like making widget or getting sponsorship of website. You just have only 5 to 10 percent of links that added in sidebar. (Its better to add nofollow attribute to these links).

          Link from in text of article is more important then side link. Its better to rank your site to get link from article in text, then getting link from site bar.

          1 Reply Last reply Reply Quote 1
          • TakeshiYoung
            TakeshiYoung last edited by

            I would say in general links from within a post/article carry more weight than sidebar links. Sidebar links have been devalued quite a bit by Google, and with Penguin you could even potentially be penalized for a sidebar link on a site with thousands of pages. With that being said, I would not turn down a sidebar link from a high authority site if offered one.

            PR can be deceptive because it hasn't been updated in nearly a year. So a site can still be high quality even if the toolbar PR shows a 0. It's always nice to get links from sites that are already ranking for your keyword, but make sure to do a thorough backlink analysis first to make sure they aren't spamming their way to the top. If the #1 result is using black hat tactics, it could take your site down with them when they inevitably get penalized down the line.

            1 Reply Last reply Reply Quote 3
            • 1 / 1
            • First post
              Last post

            Got a burning SEO question?

            Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


            Start my free trial


            Browse Questions

            Explore more categories

            • Moz Tools

              Chat with the community about the Moz tools.

            • SEO Tactics

              Discuss the SEO process with fellow marketers

            • Community

              Discuss industry events, jobs, and news!

            • Digital Marketing

              Chat about tactics outside of SEO

            • Research & Trends

              Dive into research and trends in the search industry.

            • Support

              Connect on product support and feature requests.

            • See all categories

            Related Questions

            • mowafi

              How can i create backlinks from google redirect?

              backlinks link building domain authority

              I found some sites that make backlinks like this. How can I get it too?
              https://maps.google.com/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.ad/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.ae/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.com.af/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.com.ag/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.com.ai/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.al/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.am/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.co.ao/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.com.ar/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.as/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.at/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.com.au/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.az/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.ba/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.com.bd/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.be/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.bf/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.bg/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.com.bh/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.bi/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.bj/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.com.bn/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.com.bo/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.com.br/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.bs/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.bt/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.co.bw/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.by/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.com.bz/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.ca/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.cd/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.cf/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.cg/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.ch/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.ci/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.co.ck/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.cl/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.cm/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.cn/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.com.co/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.co.cr/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.com.cu/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.cv/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.com.cy/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.cz/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.de/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.dj/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.dk/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.dm/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.com.do/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.dz/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.com.ec/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.ee/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.com.eg/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.es/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.com.et/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.fi/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.com.fj/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.fm/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.fr/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.ga/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.ge/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.gg/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.com.gh/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.com.gi/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.gl/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.gm/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.gr/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.com.gt/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.gy/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.com.hk/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.hn/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.hr/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.ht/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.hu/url?sa=t&url=https://www.kokyworld.com
              https://maps.google.co.id/url?sa=t&url=https://www.kokyworld.com
              https://toolbarqueries.google.de/url?q=https://www.kokyworld.com
              https://toolbarqueries.google.de/url?q=https://www.kokyworld.com
              https://toolbarqueries.google.de/url?q=https://www.kokyworld.com
              https://toolbarqueries.google.de/url?q=https://www.kokyworld.com
              https://toolbarqueries.google.de/url?q=https://www.kokyworld.com
              https://www.google.com/url?q=https://www.kokyworld.com
              https://www.youtube.com/redirect?q=https://www.kokyworld.com
              https://maps.google.com/url?sa=t&url=https://www.kokyworld.com
              https://cse.google.de/url?q=https://www.kokyworld.com
              https://clients1.google.co.uk/url?q=https://www.kokyworld.com
              https://cse.google.fr/url?q=https://www.kokyworld.com
              https://clients1.google.it/url?q=https://www.kokyworld.com
              https://cse.google.ca/url?q=https://www.kokyworld.com
              https://cse.google.nl/url?q=https://www.kokyworld.com
              https://cse.google.ru/url?q=https://www.kokyworld.com
              https://clients1.google.pl/url?q=https://www.kokyworld.com
              https://cse.google.cz/url?q=https://www.kokyworld.com
              https://clients1.google.co.in/url?q=https://www.kokyworld.com
              https://cse.google.co.id/url?q=https://www.kokyworld.com
              https://cse.google.com.tw/url?q=https://www.kokyworld.com
              https://cse.google.co.th/url?q=https://www.kokyworld.com
              https://cse.google.com.mx/url?q=https://www.kokyworld.com
              https://clients1.google.com.ua/url?q=https://www.kokyworld.com
              https://cse.google.com.ar/url?q=https://www.kokyworld.com
              https://images.google.com/url?sa=t&url=https://www.kokyworld.com
              https://cse.google.be/url?q=https://www.kokyworld.com
              https://cse.google.se/url?q=https://www.kokyworld.com
              https://clients1.google.pt/url?q=https://www.kokyworld.com
              https://cse.google.ro/url?q=https://www.kokyworld.com
              https://cse.google.gr/url?q=https://www.kokyworld.com
              https://cse.google.hu/url?q=https://www.kokyworld.com
              https://clients1.google.com.tr/url?q=https://www.kokyworld.com
              https://clients1.google.at/url?q=https://www.kokyworld.com
              https://images.google.com.co/url?sa=t&url=https://www.kokyworld.com
              https://cse.google.ch/url?q=https://www.kokyworld.com
              https://clients1.google.fi/url?q=https://www.kokyworld.com
              https://cse.google.dk/url?q=https://www.kokyworld.com
              https://clients1.google.cl/url?q=https://www.kokyworld.com
              https://images.google.com.pe/url?sa=t&url=https://www.kokyworld.com
              https://clients1.google.com.vn/url?q=https://www.kokyworld.com
              https://cse.google.com.sg/url?q=https://www.kokyworld.com
              https://cse.google.no/url?q=https://www.kokyworld.com
              https://clients1.google.co.il/url?q=https://www.kokyworld.com
              https://cse.google.ie/url?q=https://www.kokyworld.com
              https://cse.google.co.kr/url?q=https://www.kokyworld.com

              Link Building | | mowafi
              3
            • udaipabla

              Should backlink URLs include www, https, or both???

              My business is located at remotebaba.com, and I am wanting several sites to link to it.
              I am only interested in home page at this point, and we are using HTTPS for our site. Which one of these should I have other sites link to (Please provide complete justification):
              remotebaba.com (my root domain)
              www.remotebaba.com
              https://remotebaba.com
              https://www.remotebaba.com I really appreciate your help!

              Link Building | | udaipabla
              1
            • g0111

              Where to buy high quality backlinks in 2018?

              I am searching for backlink vendors, only english-speaking websites, financial topic. Another option is business, news, technologies, cryptocurrencies related sites. Only high-quality, active and developed websites, real traffic, no spam. If you have some contacts of vendors of such kind (or if you have access to the right website), please share emails - would really appreciate that!

              Link Building | | g0111
              0
            • Adab1

              Sudden spike in backlinks - should we disavow?

              A kitchen remodelling firm in Australia has noticed a big increase in spammy backlinks to their website since April this year. Majestic shows that referring domains and backlinks during that period have gone up from 400 domains (10,000 links) to 1,070 domains (47,000+ links). About 100 are sitewide links. The vast majority are "follow" links directed at image files on the site - ending in .jpg. Ahrefs now shows the number one anchor text (23%) is a period (full stop) "." Most of the links come from .us domains, eg: cowboysr.us
              blackphoto.us
              alldpic.com Google Search Console isn't showing any of these links, there's no penalty on the site and there's been no noticeable change in rankings (if anything organic clicks went up over May, June, July) ...  so we're wondering what action - if any - should be taken. Are these links likely to have a negative impact on the site and homepage? Should we disavow these links? Appreciate any advice. Thanks.

              Link Building | | Adab1
              0
            • The_Kiwi_Man

              $10,000 backlink?

              Hello guys, Would you pay $10k for a pr9 backlink? Thanks!

              Link Building | | The_Kiwi_Man
              0
            • danieldunn10

              Backlinks and PDFs

              Hi, we are trying to improve on the number of links to our website. A supplier has added a PDF file which is case study to their website. In the PDF it has a link to our website, will this count as a link or not? Thanks

              Link Building | | danieldunn10
              0
            • BobGW

              PR1 and PR2 backlinks

              We're doing some content marketing. I've heard that it is a good idea to target even PR1 and PR2 sites (small DA sites). I'm concerned about these sites disappearing after a few months, as we've found that losing a backlink can sting a bit and be worse than never having it. Though this isn't as big a deal any more. Anyways, can somebody say when a PR1/PR2 backlink would be appropriate to go after? Some of them would be easy and if it's appropriate I'd like to include them. So far they would only pass our standards if they are Above PR0 Look like a white hat, quality site from the outside Have a clean backlink profile Look like they're going to stick around Successful Social Media Accounts a plus What are you guys' criteria for including these sites? Do you gain value from them?

              Link Building | | BobGW
              0
            • Gareth_Cartman

              Backlink booster - boosts and helps to index links?

              Hello all, We are using a tool called backlink booster that works in the following way: you view a page with a backlink to your site click on a boost link saved in favourites the link is pinged to rss directories and web 2.0 sites The idea is to get your links indexed faster. Has anyone used this or something like this and had any benefit from it? Thanks Shehzad.

              Link Building | | Gareth_Cartman
              0

            Get started with Moz Pro!

            Unlock the power of advanced SEO tools and data-driven insights.

            Start my free trial
            Products
            • Moz Pro
            • Moz Local
            • Moz API
            • Moz Data
            • STAT
            • Product Updates
            Moz Solutions
            • SMB Solutions
            • Agency Solutions
            • Enterprise Solutions
            • Digital Marketers
            Free SEO Tools
            • Domain Authority Checker
            • Link Explorer
            • Keyword Explorer
            • Competitive Research
            • Brand Authority Checker
            • Local Citation Checker
            • MozBar Extension
            • MozCast
            Resources
            • Blog
            • SEO Learning Center
            • Help Hub
            • Beginner's Guide to SEO
            • How-to Guides
            • Moz Academy
            • API Docs
            About Moz
            • About
            • Team
            • Careers
            • Contact
            Why Moz
            • Case Studies
            • Testimonials
            Get Involved
            • Become an Affiliate
            • MozCon
            • Webinars
            • Practical Marketer Series
            • MozPod
            Connect with us

            Contact the Help team

            Join our newsletter
            Moz logo
            © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
            • Accessibility
            • Terms of Use
            • Privacy

            Looks like your connection to Moz was lost, please wait while we try to reconnect.