Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How important are clean URLs?
-
Just wanting to understand the importance of clean URLs in regards to SEO effectiveness.
Currently, we have URLs for a site that reads as follows: http://www.interhampers.com.au/c/90/Corporate Gift Hampers
Should we look into modifying this so that the URL does not have % or figures?
-
What if you have a client with a LOT of ugly URLs that need to be cleaned up?
The plan is to create 301 redirects for every page that we change. But, let's say we're talking about 50+ product pages.
In your opinion, is it a problem to make that many changes at once?
Would you paste them out?
If so, how many at a time?
Also, is it a problem to have that many 301's on your website?Thank you!
-
Yes! As Suresh and Shakur said, that it is preferred by people and search engines. People have hard time reading the urls with special characters and a hyphen is recommended.
Regards
-
Hi there!
Clean URLs are preferred by people, and it just so happens that search engines prefer them as well. Keywords in URLs are, more often than not, used to identify the relevance of a page when a search for a particular keyword is performed. However, it is not generally recommended to stuff keywords in your URLs for SEO purposes. The idea is to deliver enhanced usability to help users remember and share your URLs more easily. At the same time, clean URLs also facilitate a search engine’s ability to identify the relevance of page content to a particular search query, in order to choose what to display in search results.
So yes, it´s better if you modify all of them and make it clean.
Good luck
-
Definitely you should look into modifying the url structure. % represents blank spaces in the url. You can replace the blank spaces with "-". Google recommends hyphenated url's rather than blank spaces and underscores. The url's should be clean with every word seperated by "-" and the url size can be anywhere around 80 to 90 characters in length.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Virtual URL Google not indexing?
Dear all, We have two URLs: The main URL which is crawled both by GSC and where Moz assigns our keywords is: https://andipaeditions.com/banksy/ The second one is called a virtual url by our developpers: https://andipaeditions.com/banksy/signedandunsignedprintsforsale/ This is currently not indexed by Google. We have been linking to the second URL and I am unable to see if this is passing juice/anything on to the main one /banksy/ Is it a canonical? The /banksy/ is the one that is being picked up in serps/by Moz and worry that the two similar URLs are splitting the signal. Should I redirect from the second to the first? Thank you
On-Page Optimization | | TAT1000 -
Ecommerce URLs with numbers
Hi everybody! I have to optimize an ecommerce where somebody has previously done the SEO optimization, although the URLs have numbers before the product's name They have told me that these numbers are useful to find the products, so I think it shouldn't be really bad if I don't redirect them to "clear" ones. For example: /colesterol-sobrepeso/2217-hc-grass-capsulas-duras-15-capsulas.html > /colesterol-sobrepeso/hc-grass-capsulas-duras-15-capsulas.html Am I right? After all, they contain the keywords and the subfolders are also ok. Or it would be better if I redirect the whole site? Thanks!
On-Page Optimization | | Estherpuntu0 -
URL Path. What is better for SEO
Hello Moz people, Is it better for SEO to have a URL path like this: flowersite.com/anniversary_flowers/dozen_roses OR flowersite.com/dozen_roses Is it better to have the full trail of pages in the URL?
On-Page Optimization | | CKerr0 -
Url structure with dash or slash
Hi There We have a content website. We don't rank well category image related searches but we get quite good traffic for those keywords. Those keywords are mostly like "category images". We want to change our url structure and we have 2 options now. 1- domain.com/category/category-images 2-domain.com/category/images option 1 repeats the category name so it looks spammy option 2 doesn't really have the keyword. any ideas which one tho choose? Thanks! ps: we don't want to use domain.com/category-images (too many root link)
On-Page Optimization | | muminaydin0 -
How important are image file names
Hi, How important do you think the image file names are for image search?
On-Page Optimization | | jjtech
I know it used to be the best practice a while ago but is it still important? Thanks in advance, JJ0 -
URL for location pages
Hello all We would like to create clean, easy URLs for our large list of Location pages. If there are a few URLs for each of the pages, am I right when I'm saying we would like this to be the canonical? Right now we would like the URL to be: For example
On-Page Optimization | | Ferguson
Domain.com/locations/Columbus I have found some instances where there might be 2,3 or more locations in the same city,zip. My conclusion for these would be: adding their Branch id's on to the URL
Domain.com/locations/Columbus/0304 Is this an okay approach? We are unsure if the URL should have city,State,zip for SEO purposes?
The pages will have all of this info in it's content
BUT what would be best for SEO and ranking for a given location? Thank you for any info!0 -
No Data Available for this URL
Hi,
On-Page Optimization | | ostiguyj
I really don't understand why I have this message "No data available for this URL"
in my SEOMOZ campain. (www.bienchezsoi.ca) When I look at my page rank, I get a score of 0 I have no idea of to fix it. Please help. Thanks0 -
Image Optimization - File Name Important?
I am currently working on a site with 100+ recipes that all have image file names that are relevant, but not optimized for keyword purposes. I'm wondering - from an SEO perspective - would it be worth my time to go back through all of the images and rename them with keywords in mind? On my own site I have always done this as a "best practice" but I'm curious - does it make a difference to search engines? Does anyone have any recent research/experiences that they would like to share? Thanks!
On-Page Optimization | | EssEEmily0