Different SERPs positions UK - Ireland
-
Hi there!
I've been checking rankings in UK and Ireland for the last months and I found something really interesting...
"Belfast + keyword" - UK = 2º position / Ireland = 1º position
"keyword + Belfast" - UK = 14º position / Ireland = 1º position
*(same keyword)
I don't understand how it is possible... Website is not geo-targeted so Google has no preference for any of these countries...
Any ideas about why does it happen?
-
Even though you don't have any geo-targeted sections, there are other indications on your site that let them know you are targeting Ireland and Google might be optimizing for that.
With that said, how are you checking these rankings? Do these keywords send you large amounts of traffic? Check Search Console. Are you having an issue getting UK traffic (North Ireland)? Are you worried about UK traffic due to North Ireland?
I am worried that what you are seeing is due to your own search history and settings and/or Google seeing the same search a few times and testing out different results. There might also be different competition in the Northern Ireland market. There is a ton that could explain this, but alas, as with most things SEO, it's hard to pinpoint.
-
Hi Matt,
Thanks for your response.
We are using a .com domain and we didn't set a specific location because website target Ireland & North Ireland (UK) so we try to rank in both "countries".
We are top 1 website in Google Ireland but Google UK doesn't love us sooo much.
-
Hi
Are you using an international domain such as .com or are you using a country specific domain as this is one obvious way Google can determine your location other than in Search Console. If you are using an international domain Google looks at several factors to determine your location including IP Address, any address listings on your site, Google My Business and even links to your site.
Have a look here - https://support.google.com/webmasters/answer/62399?hl=en
Hope this helps!
Matt
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google search operator "site:" show different result.
Search operator "site:" show incomplete information. When I search with just domain name it show only 3 link that got crawl in past week, this is the link https://www.google.com/?gfe_rd=cr&ei=mLr3VfrhN4_BuATQuYugBg&gws_rd=cr&fg=1#q=site:sierralivingconcepts.com&safe=off&tbs=qdr: but when i look a specific link it show them in any time (search tools), https://www.google.com/search?q=site:http://www.sierralivingconcepts.com/p-6300-white-silver-regence-louis-xiv-mango-wood-ornate-hall-console-table.aspx&safe=off&biw=1600&bih=775&noj=1&tbas=0&source=lnt&sa=X&ved=0CBUQpwVqFQoTCJ-4iOLK-McCFQFwjgod43gI9A But when i look in cached page it says "appeared on 11 Sep 2015" I am total confused why google not showing all the new link that it crawl from my site.
Search Behavior | | Sierra-Living-Concepts0 -
All pages were returning 404 for an hour. Will it impact the SERPS?
Hi, Due to a bug in my website system, all the pages were returning an 404 default page for a period of 1 hour. Can this event impact the SERPs of this site? (the site is heavily visited, more than 500k users coming from google every day, so I assume google crawls my pages every moment)
Search Behavior | | lucasms0 -
Post Panda SERP placement u-turn
Last week we had three terms for a client dive out of the top 100, they all ranked against a particular page, the three terms where where core words for the clients website ... strategic to his business. I assumed that it may have been due to the latest update by Google I assumed it was due to some poor inbound links to the pages (clients re sellers) and a slight abuse of anchor tags. The terms contained one keyword and two variations, a well know software brand. We ranked as high as number two, continually fighting the actual brands main website., but none the less outranking all other re-sellers. This week we are now back ranking higher for the main term (outranking the actual brands website) and the other two are back to where they ranked. Obviously I had organised to sit down with the client tomorrow to discus. Should I bury my head in the sand, rejoice at some fortune and hope the problem is not as bad as I thought, and hope the results stay static going forward ... or is this a chance to rectify those issues I saw with more clarity after the dive bomb of the three phrases last week. Has anyone else noticed anything similar ? Offer any advice ? Cheers John
Search Behavior | | Johnny4B0 -
Spammy website dominating SERPs! Why!?
Hey guys, I've recently noticed that a series of EMDs have been setup to completely spam an extensive set of keywords - and it seems to be working. All of the URLs are keyword targeted with tons of keyword variations. And they're getting massive ranking preference over a number of more established websites. These are just an example of some of the domains; diykitchens1.co.uk fittedkitchens1.co.uk cheapkitchens1.co.uk kitchenunits1.co.uk And then there's loads of local targeted domains such as; kitchensglasgow1.co.uk kitchensedinburgh1.co.uk Again, all of these are getting high ranking with what seems to be duplicated websites. It's pretty bizarre. Will Google penalise these sites? Surely they will?
Search Behavior | | Webrevolve0 -
Google analytics realtime reporting same keywords with different capitalization
I was just looking in my analytics and I saw something I have never seen before. Maybe its old news but its new to me. I have attached a screen shot. I have 2 keywords listed which are the same but are capitalized different scrabble dictionary Scrabble dictionary Does Google really consider these different? PlstfwR
Search Behavior | | cbielich0 -
Theme influence in your SERP
Hello SeoMoz community. I'm a new member here and i took the 30 day trial to test out your tools and to check if i find a need to them. I've a situation that is bugging my mind for a few days and i wish i had more data to have more accurate information. I have a website that stayed on first in my SERP for a competitive term. I did it with a very few links because i focused a lot on the UX (mostly on site performance & layout) and the outcome was a good usability for my site. Since the latest panda my site dropped from first to fifth and then came the Google dance between 5th and the 15th position. Then i decided to change the theme because i saw loads of problems like the page titles, i fixed loads of 301's and 404's, gave it a more clean UX, removed some ads and fixed some of the url's making them shorter and more accrued. This stopped the Google dance completely! And now the site is on the 10th position. I'm not complaining about the positions or panda updates or whatever happened. I just would like some comments on this situation. And i would like to ask if a theme update making the site better (better is a very complicated word in the SEO world know) can give negative feedback to the search engines? Thank you.
Search Behavior | | luisvestia0 -
Local vs Global Search Results Yield Very Different Rankings Lately
When I monitor my website's rankings, I always do it from Canada (direct connection) and from the USA (using a VPN in Arizona). I've been monitoring rankings this way for the last 3 years. Most of the time, I got similar results (-5 / +5) from both location. My website is a ".com" and targets an international audience. Lately (is it since Panda 22?), I've seen dramatic differences in rankings from both locations. Some keywords will rank in the top 10 on Google.com (from the USA) while they will appear on page 3, 4, 5 and even lower on Google.ca (from Canada). The thing is, the top 10 results on Google.ca are not even from canadian websites. Fact of the matter, there are even some results from India websites (.in) in the top 10! I understand that Google.ca will give advantage to websites from Canada (or targeting the canadian market / .ca domain name) over international / US websites but there's never been such a huge difference in rankings until lately. Has anybody else experienced this? What are your thoughts?
Search Behavior | | sbrault740 -
Seller rating in Serps
Hello everyone, I saw something weird today with my own site in Google: http://www.google.nl/webhp?hl=nl&tab=ww#hl=nl&sclient=psy-ab&q=xenon+h4&fp=534989fd828f8f2e&pws=0 The site you see position one is my site (HIDxenonverlichting.nl), you see the seller rating with the stars, but also nearly 2 rules of price information: ''Prijsklasse: Normale prijs: € 79,99 Tijdelijke prijs € 74,99 Inclusief 21% BTW & Gratis verzending!' At this site i don't even have MicroData installed for the reviews or prices, and i've never seen such a long price description in Google. So i was wondering, how could this happen, because i want this much information also at other product pages of course. But then first need to know how this happened? Regards, Yannick
Search Behavior | | iwebdevnl0