Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How to Find Competitor PPC Keywords ?
-
Can anyone suggest best way to find all PPC keywords of a competitor. Any tool recommendation ?
-
I'm using semrush so I would also suggest you to go for semrush.
thanks
-
Hi Mahendra,
Semrush is good and has a very easily useable interface. My only critics would be that it focusses maily obn competition and my believe is that you should focus on your self and in distinguishing from the others. What would you do with the information if you know exactly on which keywords somebody has PPC on? Use them aswell?
Good luck!
Tymen
-
Which one is the best and why?
-
Hi Mahendra,
When it comes to seeing which keywords and ads your competitors are using, you can use tools like SpyFu, SEMrush, or iSpionage.
hope this helps.
Thanks
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Are there free tools that would tell me the cpc for my keywords?
If not what tools do you recommend to use to get an accurate cpc $ for estimating budget?
Paid Search Marketing | | lina_digital0 -
Talking about competitors on your own website to improve quality score
Hi Mozzers, I'm seeing more and more companies improving their quality score by including information about their competitors on their website, when driving traffic from competitor brand terms. For example, for 'Yahoo Mail' related terms, Zoho drive traffic via an ad to this page: https://www.zoho.com/mail/yahoo-mail-alternative.html I'm planning a new campaign targeting competitor keywords and wondered what people think about this approach, and the legalities around talking about and comparing yourself to competitors on your own website?
Paid Search Marketing | | Zoope0 -
Arabic Keyword Research
Hi All, Can anyone recommend good SEOs who specialise in Arabic? I've had my client's website translated into Arabic but the translation company do not specialise in local keyword research. They've translated literally I think (obviously not being an Arabic speaker, I can't confirm this). I need someone to review the translated site (only 4 pages so far), with a marketing head on, and ensure it includes the relevant local keywords used in UAE countries. Will also require deeper keyword research for a Google.ae PPC campaign and Ad copy written in Arabic. If I fail to find someone here in the moz community I'll head over to oDesk, where I'll find everyone and their mother-in-law proclaiming to be the worlds best Arabic SEO 😕
Paid Search Marketing | | seowoody
I like recommendations! Thanks, Woody 🙂0 -
Using the same landing page for seo and ppc
When does it make sense to create one landing page for both seo and ppc?
Paid Search Marketing | | melen0 -
Google Analytics CPC and PPC not Matching
Hi Why do our CPC in Google Analytic not match our PPC in Adword, surely they should be identical? We have Auto-tagging switched on and data in our history is wrong so it is not a timing issue. Thanks
Paid Search Marketing | | Studio330 -
Keyword Domains for PPC
I have a client who wants to buy a lot of long domains with keywords in them, for example, thesandiegopetstore.com (this is fictional) and then set up a PPC landing page for each. They think that when someone types in "san diego pet store" that their domain will be listed high and then they will get a lot of traffic. My concern is that they will own a lot of domains for their company and I thought Google is getting pretty adamant about companies not having a lot of domains, and I thought that keyword domains are not as effective as they used to be -- that branding is more important now. Also, I think the domains they've picked target very competitive keywords and that perhaps they will get a lot unqualified traffic and will still have to pay for the clicks. What do you think? What is the best way to set up PPC landing pages?
Paid Search Marketing | | klkirby0 -
What are the best sources for finding competitor PPC spending by category?
Can anyone provide sources for gathering paid search advertising spend for competitors, preferably by category? Thank you.
Paid Search Marketing | | JoeAmadon0 -
Keyword tool for Yahoo ads?
Hi guys, Anyone knows a good keywords tool for Yahoo Ads and Bing Advertising? - We are interested to see the search volumes for these 2 search engines (all tough they are together now, people still have searching preferences and usualy only use one of them. - We need to see global search volumes as well as geo-specific data (country level) Thanks in advance
Paid Search Marketing | | tolik10