Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • SEO Q&A
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • Case Studies
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      What is your Brand Authority?
      Moz

      What is your Brand Authority?

      Check yours now
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • SEO Q&A

        Insights & discussions from an SEO community of 500,000+.

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • Case Studies

        Explore how Moz drives ROI with a proven track record of success.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Intermediate & Advanced SEO
    4. Can Google read content that is hidden under a "Read More" area?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Can Google read content that is hidden under a "Read More" area?

    Intermediate & Advanced SEO
    3
    5
    3644
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • jlo7613
      jlo7613 last edited by

      For example, when a person first lands on a given page, they see a collapsed paragraph but if they want to gather more information they press the "read more" and it expands to reveal the full paragraph. Does Google crawl the full paragraph or just the shortened version?

      In the same vein, what if you have a text box that contains three different tabs. For example, you're selling a product that has a text box with overview, instructions & ingredients tabs all housed under the same URL. Does Google crawl all three tabs?

      Thanks for your insight!

      1 Reply Last reply Reply Quote 0
      • KevinBudzynski
        KevinBudzynski last edited by

        Yes, for the most part. Google wants to deliver the best results for visitors based on their search query. So if something is hidden from initial view this would impact ux and especially if it's poorly implemented (not intuitive). As you know, original and compelling copy is the best. Unfortunately in many situations, such as a large ecommerce site, it is resource intensive. It's best to avoid thin content. However, it does get ranked as you can grab a snippet and place in Google and look at the results. So yes, it's possible that Google will rank these pages with duplicate content in a hidden view.

        I would advise you to tell your client to remove any hidden content and rewrite product descriptions. Depending on resources, they may/may not want to do this. If they don't, at least you made a recommendation. Good luck!

        1 Reply Last reply Reply Quote 1
        • jlo7613
          jlo7613 last edited by

          Ok, that makes sense. And can that be applied to a text box with tabs?

          Follow up to that - the situation is that I have a client hat doesn't have a lot of "original" content on their e-commerce page. It sounds like Google will take into account that content as "original" content but won't necessarily used it to build relevancy for any keywords hidden within.  Is that correct?

          1 Reply Last reply Reply Quote 0
          • Vijay-Gaur
            Vijay-Gaur last edited by

            I agree with Kevin in the answer above, the content may be crawled (depending on how you have hidden the paragraph using HTML) but Google may not give the right advantage of the content available after clicking the link.

            We have a client with FAQ section with similar situation https://www.fairsplit.com/faqs/  , the website gets authority for the Question Titles of the FAQ section and not for the content as answer available after clicking the question.

            I hope this helps, let me know if you have further questions.

            Regards,

            Vijay

            1 Reply Last reply Reply Quote 1
            • KevinBudzynski
              KevinBudzynski last edited by

              The Googlebot will crawl this information. However, Google may elect not to index it or discount this content in its rankings.

              1 Reply Last reply Reply Quote 2
              • 1 / 1
              • First post
                Last post

              Got a burning SEO question?

              Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


              Start my free trial


              Browse Questions

              Explore more categories

              • Moz Tools

                Chat with the community about the Moz tools.

              • SEO Tactics

                Discuss the SEO process with fellow marketers

              • Community

                Discuss industry events, jobs, and news!

              • Digital Marketing

                Chat about tactics outside of SEO

              • Research & Trends

                Dive into research and trends in the search industry.

              • Support

                Connect on product support and feature requests.

              • See all categories

              Related Questions

              • OceanXD

                Unsolved How much time does it take for Google to read the Sitemap?

                sitemaps seo tactic

                Hi there, I could use your help with something. Last week, I submitted my sitemap in the search console to improve my website's visibility on Google. Unfortunately, I got an error message saying that Google is not reading my sitemap. I'm not sure what went wrong. Could you take a look at my site (OceanXD.org) and let me know if there's anything I can do to fix the issue? I would appreciate your help. Thank you so much!

                Intermediate & Advanced SEO | | OceanXD
                1
              • placementLabs

                How can I stop spam Google Organic traffic?

                Hey Moz, I'm a rather experienced SEO who just encountered a problem I have never faced. I am hoping to get some advice or be pointed in the right direction. I just started work for a new client. Really great client and website. Nicer than most design/content. They will need some rel canonical work but that is not the issue here. The traffic looked great at first glance 131k visits in April. Google Analytics Acquisition Overview showed 94% of the traffic as organic. When I dug deeper and looked at the organic source I saw that Google was 99.9% of it. Normal enough. Then I looked at the time on site and my jaw dropped. 118,454 Organic New Users for Google only stayed on the site for 3 seconds. There is no way that the traffic is real. It does not match what Google Webmaster tools, Moz, and Ahrefs are telling me. How do I stop a service that is sending fake organic Google traffic?

                Intermediate & Advanced SEO | | placementLabs
                0
              • SolveWebMedia

                My site shows 503 error to Google bot, but can see the site fine. Not indexing in Google. Help

                Hi, This site is not indexed on Google at all. http://www.thethreehorseshoespub.co.uk Looking into it, it seems to be giving a 503 error to the google bot. I can see the site I have checked source code Checked robots Did have a sitemap param. but removed it for testing GWMT is showing 'unreachable' if I submit a site map or fetch Any ideas on how to remove this error? Many thanks in advance

                Intermediate & Advanced SEO | | SolveWebMedia
                0
              • isntworkdull

                When i search for my domain name - google asks "did you mean" - why?

                Hi all, I just noticed something quite odd - if i do a search for my domain name (see: http://goo.gl/LBc1lz) google shows my domain as first result, but it also asks "did i mean" and names another website with very similar name. the other site has far lower PA/DA according to Moz, any ideas why google is doing this? and more inportantly how i could stop it? please advise James

                Intermediate & Advanced SEO | | isntworkdull
                0
              • khi5

                Real Estate MLS listings - Does Google Consider duplicate content?

                I have a real estate website. The site has all residential properties for sale in a certain State (MLS property listings). These properties also appear on 100's of other real estate sites, as the data is pulled from a central place where all Realtors share their listings. Question: will having these MLS listings indexed and followed by Google increase the ratio of duplicate vs original content on my website and thus negatively affect ranking for various keywords? If so, should I set the specific property pages as "no index, no follow" so my website will appear to have less duplicate content?

                Intermediate & Advanced SEO | | khi5
                0
              • fablau

                Is Google indexing Mp3 audio and MIDI music files? Can that cause any duplicate problems?

                Hello, I own virtualsheetmusic.com website and we have several thousands of media files (Mp3 and MIDI files) that potentially Google can index. If that's the case, I am wondering if that could cause any "duplicate" issues of some sort since many of such media files have  exact file names or same meta information inside. Any thoughts about this issue are very welcome! Thank you in advance to anyone.

                Intermediate & Advanced SEO | | fablau
                0
              • imiJoe

                Does Bing support rel="canonical" HTTP Headers?

                anyone know^

                Intermediate & Advanced SEO | | imiJoe
                0
              • Gestisoft-Qc

                Can PDF be seen as duplicate content? If so, how to prevent it?

                I see no reason why PDF couldn't be considered duplicate content but I haven't seen any threads about it. We publish loads of product documentation provided by manufacturers as well as White Papers and Case Studies. These give our customers and prospects a better idea off our solutions and help them along their buying process. However, I'm not sure if it would be better to make them non-indexable to prevent duplicate content issues. Clearly we would prefer a solutions where we benefit from to keywords in the documents. Any one has insight on how to deal with PDF provided by third parties? Thanks in advance.

                Intermediate & Advanced SEO | | Gestisoft-Qc
                1

              Get started with Moz Pro!

              Unlock the power of advanced SEO tools and data-driven insights.

              Start my free trial
              Products
              • Moz Pro
              • Moz Local
              • Moz API
              • Moz Data
              • STAT
              • Product Updates
              Moz Solutions
              • SMB Solutions
              • Agency Solutions
              • Enterprise Solutions
              Free SEO Tools
              • Domain Authority Checker
              • Link Explorer
              • Keyword Explorer
              • Competitive Research
              • Brand Authority Checker
              • MozBar Extension
              • MozCast
              Resources
              • Blog
              • SEO Learning Center
              • Help Hub
              • Beginner's Guide to SEO
              • How-to Guides
              • Moz Academy
              • API Docs
              About Moz
              • About
              • Team
              • Careers
              • Contact
              Why Moz
              • Case Studies
              • Testimonials
              Get Involved
              • Become an Affiliate
              • MozCon
              • Webinars
              • Practical Marketer Series
              • MozPod
              Connect with us

              Contact the Help team

              Join our newsletter
              Moz logo
              © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
              • Accessibility
              • Terms of Use
              • Privacy

              Looks like your connection to Moz was lost, please wait while we try to reconnect.