Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Why is my domain authority still 1?
-
I changed the domain of my website from www.vanillacrush.co.uk to www.carissamay.co.uk at the end of December and yet my DA for carissamay is still 1.
As advised, I set up a 301 redirect from VC to CM which seems to be working fine. However when I check on redirect detective it tells me I also have a 302 set up. Could this be confusing things?
http://www.vanillacrush.co.uk
http://www.vanillacrush.co.uk/ 
http://www.carissamay.co.uk 
Any help would be greatly appreciated!
Many thanks
-
Thats good to hear
Thank you for sharing the article, I shall have a read now.Carissa
-
Ah yes, that makes sense. Thank you, I will try that out.
I beleive it is set up at the domain level. Is that best? I am not entirely sure how you redirect individual pages.
Thank you very much for your help Jordan.
-
The redirect does help with passing on the link juice. Domain authority is not a Google metric but a Moz metric. Therefore while your DA may have gone down to 1, your hard work isn't lost. All the domain authority does is predict how well your website will rank, it isn't consulted by Google, though.
It doesn't take into consideration any redirects from another domain. But Google does take these types of links into consideration that have been 301 redirected.
Here is an article that may help: https://moz.com/learn/seo/domain-authority
Where possible I would also suggest contacting websites to update the link, but you may find that your traffic and rankings won't be as affected as you might fear.
-
I think the mentality behind that is it would be too easy to manipulate. People could just buy expired domains and redirect them to their website. I am going through a similar issue with a website.
I would put your old website through Moz's opensite explorer and identify the backlinks. Then I would reach out to all the domains that linked to your old website and ask them to update the link.
Also, did you do a domain level redirect or redirect each individual page?
That should help you out some.
-
Oh really! My understanding from what I had read online was that if you set up a 301 it will help transfer the majority of your domain authority? Maybe I have misunderstood!.
Is there anything else I can do? It seems a shame to lose all the hard work.
Thank you for your response
-
I think the low domain authority may have something to do with no backlinks to the new domain. From what I have read and experienced domain authority is not transferable. Even though the redirect is in place your new domain does not benefit from the backlinks/authority of the old domain.
What you could do is reach out to websites linking to the old domain and ask them to consider updating their backlinks.
I hope that helps some.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
When creating a sub-domain, does that sub-domain automatically start with the DA of the main domain?
We have a website with a high DA and we are considering sub-folder or sub-domain. One of the great benefits of a sub-folder is that we know we get to keep the high DA, is this also the case for sub-domains? Also if you could provide any sources of information that specify this, I can't see to find anything!
Intermediate & Advanced SEO | | Saba.Elahi.M.0 -
Does redirecting from a "bad" domain "infect" the new domain?
Hi all, So a complicated question that requires a little background. I bought unseenjapan.com to serve as a legitimate news site about a year ago. Social media and content growth has been good. Unfortunately, one thing I didn't realize when I bought this domain was that it used to be a porn site. I've managed to muck out some of the damage already - primarily, I got major vendors like Macafee and OpenDNS to remove the "porn" categorization, which has unblocked the site at most schools & locations w/ public wifi. The sticky bit, however, is Google. Google has the domain filtered under SafeSearch, which means we're losing - and will continue to lose - a ton of organic traffic. I'm trying to figure out how to deal with this, and appeal the decision. Unfortunately, Google's Reconsideration Request form currently doesn't work unless your site has an existing manual action against it (mine does not). I've also heard such requests, even if I did figure out how to make them, often just get ignored for months on end. Now, I have a back up plan. I've registered unseen-japan.com, and I could just move my domain over to the new domain if I can't get this issue resolved. It would allow me to be on a domain with a clean history while not having to change my brand. But if I do that, and I set up 301 redirects from the former domain, will it simply cause the new domain to be perceived as an "adult" domain by Google? I.e., will the former URL's bad reputation carry over to the new one? I haven't made a decision one way or the other yet, so any insights are appreciated.
Intermediate & Advanced SEO | | gaiaslastlaugh0 -
Combining Two Sites With Similar Domain Authority
Hello, We run two sites with the same product, product descriptions and url structure. Essentially, the two sites are the same except for domain name and minor differences on the home pages. We've run this way for quite a few years. Both sites have a domain authority of 48 and there are not a large number of duplicate incoming links. I understand the "book" to say we should combine the sites with 301's to the similar pages. I am concerned about doing this because "site 2" still does about 20% of our business. We have been losing organic traffic for a number of years. I think this mainly has to do with a more competitive environment. However, where google used to serve both our sites for a search term it now will only show one. How much organic benefit should we see if we combine. Will it be significant enough to merge the two sites. Understandably, I realize the future can't be predicted but I would like to know if anyone has had a similar experience or opinion Thanks
Intermediate & Advanced SEO | | ffctas0 -
Reverting back to old domain name.
I've recently been asked by a client if I can foresee any issues with reverting back to their original domain name. With the original domain name they had a pretty decent DA for their sector which they have now lost. Although I do appreciate that over time this might come back, the CEO is very keen to switch back to the old domain. They do currently have 301 redirects from the old domain to the new and have implemented rel canonical. As yet they have not notified Google of the change of address using Webmaster Tools. Can anyone forsee any issues with returning back to the old domain name? They have only been using the new domain name for a couple of months which currently has a DA for 1.
Intermediate & Advanced SEO | | Macrofireball0 -
Domain Redirect and SSL Cert
Hi, When redirecting an entire site to another domain, do you have to maintain the SSL certificate? The SSL expires 3 days before the planned redirect. Thanks in advance.
Intermediate & Advanced SEO | | sofla_seo0 -
Should I redirect my Google Update Effected Domain to brand new Domain?
Hey Moz experts, I had a domain which was really doing better but after the Humming Bird update my traffic was decreased up to 90%. There are plenty of posts on my existing blog, Now what should I do? I mean should I redirect it to a brand new domain or Copy all the posts to a brand new domain and delete my existing domain? Note that the Old domain has PR1, DA 19 and PA 30.
Intermediate & Advanced SEO | | imran20780 -
New Site: Use Aged Domain Name or Buy New Domain Name?
Hi,
Intermediate & Advanced SEO | | peterwhitewebdesign
I have the opportunity to build a new website and use a domain name that is older than 5 years or buy a new domain name. The aged domain name is a .net and includes a keyword.
The new domain would include the same keyword as well as the U.S. state abbreviation. Which one would you use and why? Thanks for your help!0 -
Exact match domain names
Hello, Someone approached a client of mine to sell a exact match domain name for a very competitive and high converting keyword. Would this be of any use and what are the best tactics to employ if it is purchased? I was of the opinion that the 'power' of exact match domain names are dying fast but would be interested to hear what people with experience in this think and what they have done with them (i.e. set-up a website on that domain or re-directed it)? Thanks, Rikki
Intermediate & Advanced SEO | | RikkiD220