Brand name not ranking in Google
-
Hi Moz'ers,
Could you help me with something I cannot seem to figure out by myself.
In June 2017 my company started a rebranding campaign. We've changed our brand name and launched a new website: https://spotler.com.
Everything is going fine, but if you Google our brand name "Spotler" our website doesn't show up. How can it be? Our domain authority is 38.
It would be wonderful if you could help me. Let me know if you need more information.
Best,
Simone
-
Simone,
I've meant to set the configuration in Google search console, going to: search traffic -> international configuration. There go to the country tab and select your country.
Best luck.
GR.
-
Hi Gaston,
Thanks for your help! I've added a hreflang to the site, is that what you mean with configuring the language in GWT?
Best,
Simone
-
Hello Simone,
I think this is a problem of regional targetting.
Well you are definetelly indexed. I get 290 results with site: search.
What i can see is that you have a gTLD and you want to rank for netherlangs. Have you configured the language in Search Console?
Cant see it from here, have you redirected the old site to the new one? That might help a little.Let me know if those already done, in order to dig further.
Best luck.
GR. -
Are you sure? I am finding your site with this keyword "spotler" on google.
-
Have you set up a Google + account? - https://www.google.com/business/
Set one up and fill in all your company details, photos etc.
then verify your domain on it.
Also get a your address verified by having a Google postcard sent (or sometimes you can do it via a landline)
Then get a couple of reviews.
Get the above sorted and it should show up in no-time!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Indexing
Hi We have roughly 8500 pages in our website. Google had indexed almost 6000 of them, but now suddenly I see that the pages indexed has gone to 45. Any possible explanations why this might be happening and what can be done for it. Thanks, Priyam
Intermediate & Advanced SEO | | kh-priyam0 -
Why have my rankings dropped?
I have a client who has just seen his average page rank creep up from around 39 to 34 over about two months, then it appears to have dropped back to position 40+ in the space of a week. I believe he's made a lot of changes to targeted keywords, so I'd like to think it's simply because his old targeted keywords are dropping and new keywords still have to build their rankings. But I'm also worried in case he has over-optimised and might get getting penalised. Any advice on where to start digging?
Intermediate & Advanced SEO | | muzzmoz0 -
One page ranking for all key words, when other targeted pages not ranking
Hi everyone I am fairly new to SEO but have a basic understanding. I have a page that has a lot of content on it (including brand names and product types and relevant info) ranking for a quite a few key words. This is cool, except that I have pages dedicated to each specific key word that are not ranking. The more specific page still has a lot of relevant text on it too. eg. TYRES page - Ranks first for "Tyres". Ranks okay for many tyre key words, including "truck tyres"
Intermediate & Advanced SEO | | JDadd
TRUCK TYRES page - not ranking for "truck tyres" Further on, I then have pages not ranking all that well for more specific key words when they should. eg HONDA TRUCK TYRES - Then has a page full of product listings - no actual text. Not Ranking for "honda truck tyres". ABC HONDA TRUCK TYRE - not ranking for "abc honda truck tyre" key word
These pages don't have a lot of content on them, as essentially every single tyre is the same except for the name. But they do have text. So sometimes, these terms don't rank at all. And sometimes, the first TYRES page ranks for it. I have done the basic on page seo for all these pages (hopefully properly) including meta desc, meta titles, H1, H2, using key words in text, alt texting images where possible etc. According to MOZ they are optimised in the 90%. Link building is difficult as they are product listings, so other sites don't really link to these pages. Has anyone got ideas on why the top TYRES page might be so successful and out ranking more specific pages? Any ideas on how I can get the other pages ranking higher as they are more relevant to the search term? We are looking in to a website redesign/overhaul so any advice on how I can prevent this from happening on essentially a new site would be great too. Thanks!0 -
Any reasons why social media properties are ranking higher than the site's own name?
The site below has social media properties and other sites coming up before it's own listing even for the exact search of the site name. Any ideas why this is happening? Link Any input is appreciated.
Intermediate & Advanced SEO | | SEO5Team0 -
Can links indexed by google "link:" be bad? or this is like a good example by google
Can links indexed by google "link:" be bad? Or this is like a good example shown by google. We are cleaning our links from Penguin and dont know what to do with these ones. Some of them does not look quality.
Intermediate & Advanced SEO | | bele0 -
Is My site seeing a Google Dance ? - Rankings all over the place
My eCommerce website is seeing some rankings flucuate daily from say rank 20 to rank 130 whilst some other keywords ago up and down by as much as 40 places. I have been putting up alot of new unique content and can see in GWT that google has been crawling my site more but given that I was affected by the google panda updates which saw a 40% drop in traffic I'm only just to recover some of it., i have also been trying to get rid of any poor links and our linking building is only concentrating on high quality posts and links. I am wondering if this is the post panda update - "google dance" or is google having issues trying to work where to rank my site and possibly punish me? thanks Sarah.
Intermediate & Advanced SEO | | SarahCollins0 -
Have we suffered a Google penalty?
Hello, In January, we started a new blog to supplement our core ecommerce website. The URL of the website is www.footballshirtblog.co.uk and the idea behind it was that we would write articles related to our industry to build a community which would ultimately boost our sales. We would add several posts per day, a mix between shorter news stories of around 150 words and more detailed content pages of around 500 words. Everything was going well, we were making slow but sure progress on the main generic keywords but were receiving several thousand visitors a day, mostly finding the posts themselves on Google. The surge on traffic meant we needed to move server, which we did around 6 weeks ago. When we did this, we had a few teething problems with file permissions, etc, which meant we were tempoarily able to add new posts. As our developers were tied up with other issues, this continued for a 7-10 day period, with no new content being added. In this period, the site completely dropped from Google, losing all it's rankings and traffic, to the extent it now doesn't even rank for it's own name. This is very frustrating as we have put a huge amount of work and content into developing this site. We have added a few posts since, but not a huge amount as it is frustrating to do it with no return and the concern that the site has been banned forever. I cannot think of any logical reason why this penalty has occured as we haven't been link spamming, etc. Does anyone have any feedback or suggestions as to how we can get back on track? Regards,
Intermediate & Advanced SEO | | ukss1984
David0 -
I rank well in google but poorly in Yahoo
Why is this the case? If there is a filter or penalty on my site from yahoo, how do I ask yahoo to correct this?
Intermediate & Advanced SEO | | DavidS-2820610