Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Brand name not ranking in Google
-
Hi Moz'ers,
Could you help me with something I cannot seem to figure out by myself.
In June 2017 my company started a rebranding campaign. We've changed our brand name and launched a new website: https://spotler.com.
Everything is going fine, but if you Google our brand name "Spotler" our website doesn't show up. How can it be? Our domain authority is 38.
It would be wonderful if you could help me. Let me know if you need more information.
Best,
Simone
-
Simone,
I've meant to set the configuration in Google search console, going to: search traffic -> international configuration. There go to the country tab and select your country.
Best luck.
GR.
-
Hi Gaston,
Thanks for your help! I've added a hreflang to the site, is that what you mean with configuring the language in GWT?
Best,
Simone
-
Hello Simone,
I think this is a problem of regional targetting.
Well you are definetelly indexed. I get 290 results with site: search.
What i can see is that you have a gTLD and you want to rank for netherlangs. Have you configured the language in Search Console?
Cant see it from here, have you redirected the old site to the new one? That might help a little.Let me know if those already done, in order to dig further.
Best luck.
GR. -
Are you sure? I am finding your site with this keyword "spotler" on google.
-
Have you set up a Google + account? - https://www.google.com/business/
Set one up and fill in all your company details, photos etc.
then verify your domain on it.
Also get a your address verified by having a Google postcard sent (or sometimes you can do it via a landline)
Then get a couple of reviews.
Get the above sorted and it should show up in no-time!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is possible to submit a XML sitemap to Google without using Google Search Console?
We have a client that will not grant us access to their Google Search Console (don't ask us why). Is there anyway possible to submit a XML sitemap to Google without using GSC? Thanks
Intermediate & Advanced SEO | | RosemaryB0 -
How to target for misspelled Brand name searches
Hi to all the SEO experts here, I am working on SEO of my 4 months old website. For example, its 'abz.com'. We like the brand name 'abz' for the business and we are able to SEO well for keyword 'abz'. However, we would also like to target for the keyword 'abc'. There are 2 reasons for that: 'abc' is an actual word. So there is a possibility that our users may type 'abc' instead of 'abz' to reach us. For 'abc', the top result is 'abct.us', which is a site of adult in nature. Also our website doesn't feature at all in the results. This is hitting us hard in terms of or brand visibility. So the questions are: How to feature in results of keyword search of 'abc'? Will the following approach work: Buying an available domain 'abc.co.in', and use it to feature in 'abc' results and 301 redirect to 'abz.com' Having 'abc' in the page meta (title and description). This is hard for us, since we need to rethink our taglines and copyrights. 2. If we search for 'abz', Google says "Do you mean abc". Is there a way to not have this suggestion? It would helpful to have some more ideas for this problem.
Intermediate & Advanced SEO | | manasag0 -
Newly designed page ranks in Google but then disappears - at a loss as to why.
Hi all, I wondered if you could help me at all please? We run a site called getinspired365.com (which is not optimised) and in the last 2 weeks have tried to optimise some new pages that we have added. For example, we have optimised this page - http://getinspired365.com/lifes-a-bit-like-mountaineering-never-look-down This page was added to Google's index via webmaster tools. When I then did a search for the full quote it came back 2nd in Google's search. If I did a search for half the quote (Life is a bit like mountaineering) it also ranked 2nd. We had another quote page that we'd optimised that displayed similar behaviour (it ranked 4th). But then for some reason when I now do the search it doesn't rank in the top 100 results. This, despite, an unoptimised "normal" page ranking 4th for a search such as: Thousands of geniuses live and die undiscovered. So our domain doesn't seem to be penalised as our "normal" pages are ranking. These pages aren't particularly well designed from an SEO standpoint. But our new pages - which are optimised - keep disappearing from Google, despite the fact they still show as indexed. I've rendered the pages and everything appears fine within Google Webmaster Tools. At a bit of a loss as to why they'd drop so significantly? A few pages I could understand but they've all but been removed. Any one seen this before, and any ideas what could be causing the issue? We have a different URL structure for our new pages in that we have the quote appear in the URL. All the content (bar the quote) that you see in the new pages are unique content that we've written ourselves. Could it be that we've over optimised and Google view these pages as spam? Many thanks in advance for all your help.
Intermediate & Advanced SEO | | MichaelWhyley0 -
Why is Google ranking irrelevant / not preferred pages for keywords?
Over the past few months we have been chipping away at duplicate content issues. We know this is our biggest issue and is working against us. However, it is due to this client also owning the competitor site. Therefore, product merchandise and top level categories are highly similar, including a shared server. Our rank is suffering major for this, which we understand. However, as we make changes, and I track and perform test searches, the pages that Google ranks for keywords never seems to match or make sense, at all. For example, I search for "solid scrub tops" and it ranks the "print scrub tops" category. Or the "Men Clearance" page is ranking for keyword "Women Scrub Pants". Or, I will search for a specific brand, and it ranks a completely different brand. Has anyone else seen this behavior with duplicate content issues? Or is it an issue with some other penalty? At this point, our only option is to test something and see what impact it has, but it is difficult to do when keywords do not align with content.
Intermediate & Advanced SEO | | lunavista-comm0 -
Does sharing same Business Name affect Google ranking?
Hey guys, We have been working for a client who is offering graphic design work almost 2 months. It is a new business and let's say the business name is ABC Graphic Design. So far all the pages are indexed, we built natural links through local directories, blog postings on relevant niche blogs and social media. We optimised the content and meta tags like we always do. However, none of the target keywords appear on the first 10 pages. This is quite odd considering we had a client who was doing the same business and we managed to show some progress in the first 2 months. We did some research and noticed that there are 2 ABC design websites with similar domain names and offering same services. They have nothing to do with my client and they are located in overseas. When i search ABC Graphic Design, the results show other companies instead of my client. My question is whether having a similar business name would affect the ranking. Obviously the other 2 websites have longer history and better ranking. Any suggestions?
Intermediate & Advanced SEO | | owengna0 -
Should I redirect my Google Update Effected Domain to brand new Domain?
Hey Moz experts, I had a domain which was really doing better but after the Humming Bird update my traffic was decreased up to 90%. There are plenty of posts on my existing blog, Now what should I do? I mean should I redirect it to a brand new domain or Copy all the posts to a brand new domain and delete my existing domain? Note that the Old domain has PR1, DA 19 and PA 30.
Intermediate & Advanced SEO | | imran20780 -
Company name causing Google penalty?
Hi all, Once of my clients has a keyword as part of their company name, and it seems like the website is being given a penalty in the keyword SERP because of the amount of websites linking back using the company name? Is there anything i can do to prevent/balance this out? Thanks, Anthony
Intermediate & Advanced SEO | | AnthonyHall0 -
My own brand name disappeared from google?
Hi, about 20-30 hours ago my own brand name disappeared from google results (We redirected old domain to new one about a month ago) My website is: www.websiteplanet.com If you search for Website Planet in google you will not find our homepage any longer.
Intermediate & Advanced SEO | | Ouzan
Not only that the brand name disappeared but we also dropped in rankings and lost about %50 of the organic traffic we had. It's important for me to say that we have never done any sort of blackhat or even greyhat SEO, at all. I could probably come up with many ideas of why it happened but maybe one of you mozzers already experienced this and could enlighten me. Will really appreciate any kind of response/help. Thanks.0