Redirect and ranking issue
-
Hi there - was wondering whether someone might be able to help. For a period of a day and a half, all the traffic to our website's blog articles were mistakenly being redirected to our homepage. A number of these articles ranked in the top 5 in Google worldwide for their targeted keywords, so this was a considerable amount of organic traffic that was instantly being redirected. It was a strange site glitch and our web team rectified the error, but now all these articles have disappeared from Google rankings (not visible anywhere in the first five pages). I'm presuming this must be linked to this redirect issue - we've been advised to wait and see whether Google restores these rankings, but I'm still concerned as to whether this represents a more serious problem? We have re-indexed the pages we are most concerned about, but am not sure whether there is anything else obvious we should think to do. If anyone has any thoughts, I'd be happy to hear them!
-
I see this as good news. Sites break and pages go missing (according to Google's crawl) from time to time. I was concerned at first that permanent redirects were added by mistake. I would give it some time and default to Google's usual advice for fixing 404s - which is to just fix the error and monitor in search console.
-
Hi ILNA,
Thanks so much for your helpful reply. It's understandable that they've disappeared from the rankings - as I understand, this redirecting to a non-relevant page would be classed as a soft 404 error and as there was such a large volume of traffic, and thus prompts to Google, it's no wonder it's affected rankings.
These redirects were not deliberately set up for these pages, as we had no need or want to redirect blog traffic to the homepage. It appears to have been something strange that has happened with our website, and we're still looking into that. What's also odd is that I've since spotted a link to our homepage in Google search results for one of the keywords a blog article - which was ranking in the same position as this new link - was targeted towards.
Anyway, I will take into account all your suggestions - we'll just need to look and see whether these articles start to rank again or some permanent damage has been done. Thanks again for your time!
-
You can stop guessing, the redirects are likely the reason why your pages dropped from search results. How were the redirects set up. Were 301 redirects used? 302 redirects? This could make a difference in the outcome.
I know from experience that trying to fix the problem before you know the extent of the damage can be a bad idea. I know how difficult it is to wait, but that's what I would do for now.
Here are some non-evasive things you can do that could help.
- Make certain these corrections are present in your sitemap, .htaccess, etc.
- Clear your site cache
- You say you have "re-indexed" the pages you are concerned about. I would request a complete site crawl from all major search engines.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
URL Redirect
Hi All, So we have employees who can own their own domains for business, however, one employee has a domain that links back to our main site, but when it does, the URL and Page title of our main site, still say his own domain. IE: www.johndoe.com links to www.mysite.com except the url and itle still say www.johndoe.com What are the implications of this? Thank you
Technical SEO | | PeteEllard0 -
Rankings Issues
website: trophycentral.com Back in February of this year, we took a huge rankings hit on Google. We thought it might be Panda related, but realized it was before the big change. We also thought it could be related to our Mobile rollout and a wholesale system we put in place, but were not sure. Most pages were fine, but our home page was hit hard and taken off line, included for branded terms (although the branded terms came back in a couple of weeks). There were no manual actions against us. We made a ton of changes with the mobile site, crawl issues, reducing links, reviewing and removing potentially bad outside links, etc. After a few months (long time!) almost all of our keywords came back except one, trophies. We used to rank in the top few positions and now are not in the top 500. We believe we are being penalized, but have no idea why this one keyword is being impacted. It is obviously a huge one for us and we want to get it back. Does anyone have any ideas as to why Trophies is not ranking on our home page. We are grateful that we have many other words and phrases in the top 5 positions (not pages) of google, yahoo and bing, but on Google, we cant seem to get trophies to even show up! Please help!!! Thanks!!!
Technical SEO | | trophycentraltrophiesandawards0 -
424 Crawl Notices Found - Most of these notices are 301 redirects for our blog. Are notices something that would keep me from ranking well for my keywords?
212 are rel canonical and 176 are 301 permanent re-direct. An example of the re-direct is a change I made to the /trackback 302 status on my blog like; http://www.bluesunproperties.com/2012-spring-biker-rally-thunder-beach/trackback/ Are these Crawl Notices something that I should spend resources on, or should I focus more on my errors and warnings?
Technical SEO | | classa0 -
301 Redirect
The SEOmoz crawl campaign found some 404 errors in my Joomla site poker-brands.ca. So, I figured I would set up 301 redirects in my hosting account to make sure bots don't read that there is a page missing. For example: This link gave a 404 error in the crawl: http://www.poker-brands.ca/download-pokertracker-software/holdemmanager I redirected it to: http://www.poker-brands.ca/download-pt3-pokertracker-software/holdemmanager-hem-hm2 However, when I visit the first link it doesn't send me to the second link. Am I supposed to get forwarded to the second link now?
Technical SEO | | Uramark0 -
Redirects
If I redirect page A to page B does page A need to exist before Google sees the redirect. Or can I just put up a redirect and delete page A. If the page doesn't need to exist: You have all your redirects in place for a website. You want this website to redirect to another website. You completely delete the website and put up the htaccess, there should be no problem with this, because the redirects are in place correct? Thanks
Technical SEO | | tylerfraser0 -
RSS Hacking Issue
Hi Checked our original rss feed - added it to Google reader and all the links go to the correct pages, but I have also set up the RSS feed in Feedburner. However, when I click on the links in Feedburner (which should go to my own website's pages) , they are all going to spam sites, even though the title of the link and excerpt are correct. This isn't a Wordpress blog rss feed either, and we are on a very secure server. Any ideas whatsoever? There is no info online anywhere and our developers haven't seen this before. Thanks
Technical SEO | | Kerry220 -
301 redirect Issues
my clients site is www.greenbayharvest.co.uk When you enter that URL it redirects to www.greenbayharvest.co.uk/shop, dont ask why, thats the way they set it up and thats what im stuck with. So, how do i resolve the 301 issue here. we want all things to point to www.greenbayharvest.co.uk, in terms of SEO but does the fact that there is a redirect going to /shop make this an issue? we appear to have: www.greenbayharvest.co.uk/shop www.greenbayharvest.co.uk greenbayharvest.co.uk greenbayharvest.co.uk/shop all these URL's go to the same same page so what is the best way to correct this? thanks for any help on this Lee
Technical SEO | | IPIM0 -
Ranking above PLACE PAGES
What does it take for results to show up above Place Page results. It seems like Google Local gets a lot of emphasis . Any thoughts?
Technical SEO | | musillawfirm0