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Will using a reverse proxy give me the benefits of the main sites domain authority?
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If I am running example.com and have a blog on exampleblog.com
Will moving the blog to example.com/blog and using a reverse proxy give the blog the same domain authority as example.com
Thanks
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Yes, example.com/blog/ will typically perform better than blog.example.com and exampleblog.com, and the more decent links that are pointed to the blog and the main site, the bigger the expected impact from combining them.
One word of warning - reverse proxies are complex and many teams encounter major developer headaches. Oftentimes it is easier to find a different way to set up content to be published on a subfolder like /blog/.
If you want to leave notes on what type of website you are working on (CMS or other software type for both regular site and blog) I am happy to leave notes if it's one I recognize.
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From my own experience, yes. In a previous position, I did exactly that, specifically for a blog, using Akamai as the technical solution for the reverse proxy. I used the reverse proxy only because the e-commerce web site was hosted by a provider who would not also host a Wordpress site on their servers. So, I had to host the Wordpress site on another provider, and used a reverse-proxy to make it accessible as a directory beneath our normal subdomain.
The only difference was that I used the reverse proxy to "move" it from a "blog" subdomain of the root domain, to the "www" subdomain. So, like from blog.example.com to www.example.com/blog/.
And yes, after moving it, I can say that we did see some ranking benefits. As well, from every indication I could observe, it looked the the world (including search engines) like it was actually hosted on www.example.com. IP address lookups, and other efforts to try to see if it was on its own subdomain no longer turned up any indications.
So, I can't say with 100% certainty that the search engines can't somehow detect through the reverse proxy that it is really on another host, but I'm pretty confident.
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