Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Google Image Search - Is there a way to influence the related icons at the top of the image search results?
-
Google recently added related icons at the top of the image search results page. Some of the icons may be unrelated to the search. Are there any best practices to influence what is positioned in the related image icons section? Thank you.
-
Don't have an exact date, but the UI feature is relatively new. I agree with @effectdigital that this is a general capability that Google has been building/expanding for a while. It's helpful to look at that underlying logic, as it will spawn new features over time.
-
I don't personally think so, but some will disagree. It's existed on a functional level (Google drawing relationships between trending entities, and what images it should show) for many years. Throughout the years there have been various search experiments which make some of this information visible to Google's end users, but this is the first one in a long time which has gained any kind of usage
The technology is probably highly related to Google's "people also search for" facility on their standard results, which seems to come and go over the years (sometimes remaining accessible to JS-disabled browsers, even when standard end-users can no longer access the technology)
Some will say it's shiny and new, certainly this particular implementation is a little green. Overall though, no it's not really new technology (just a new spin on it)
-
Thank you so much for the informative and detailed answer. Is the related image search a new feature in the results?
-
Yes there is, in fact there's a way to influence ALL of the images which are displayed, but it's usually costly and time-intensive
For example, look at this Google search query:
https://www.google.com/search?q=frozen&tbm=isch
... this used to contain loads of pictures of frozen foods and frozen landscapes. Now it's all about a Disney movie! Another good query is "Matrix" which (for image results) used to be very technical, but for over a decade it's been dominated by the Matrix movie franchise
If you create such an online storm, that you 'become' the trend, you can 'take over' Google's image results. Sometimes this only lasts a short while, sometimes it lasts well over 10 years
The 'related' images that run along the top (which can sometimes be derivatives, e.g: 'related movies', or instead they can be search narrowing facilities, e.g: 'frozen foods' as opposed to the generic 'frozen' results) - can be influenced. Usually the related images, are 'runner up' trends that didn't quite manage to dominate Google's results, yet which still count as distinct and highly popular search entities
This one is quite a good example: https://www.google.com/search?tbm=isch&q=automobile - there are related images for specific vehicles, titans in the automobile industry (Henry Ford) / historic, even stuff like 'vector' which covers digital automobile art
Your best bet at influencing which things appear along the top, is to influence which commonly-related pictures people ALSO search for when they use Google. Unfortunately, that's not easy at all and often involves colossal production and / or marketing budgets which extend offline in a big way
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Images on their own page?
Hi Mozers, We have images on their own separate pages that are then pulled onto content pages. Should the standalone pages be indexable? On the one hand, it seems good to have an image on it's own page, with it's own title. On the other hand, it may be better SEO for crawler to find the image on a content page dedicated to that topic. Unsure. Would appreciate any guidance! Yael
Intermediate & Advanced SEO | | yaelslater1 -
After hack and remediation, thousands of URL's still appearing as 'Valid' in google search console. How to remedy?
I'm working on a site that was hacked in March 2019 and in the process, nearly 900,000 spam links were generated and indexed. After remediation of the hack in April 2019, the spammy URLs began dropping out of the index until last week, when Search Console showed around 8,000 as "Indexed, not submitted in sitemap" but listed as "Valid" in the coverage report and many of them are still hack-related URLs that are listed as being indexed in March 2019, despite the fact that clicking on them leads to a 404. As of this Saturday, the number jumped up to 18,000, but I have no way of finding out using the search console reports why the jump happened or what are the new URLs that were added, the only sort mechanism is last crawled and they don't show up there. How long can I expect it to take for these remaining urls to also be removed from the index? Is there any way to expedite the process? I've submitted a 'new' sitemap several times, which (so far) has not helped. Is there any way to see inside the new GSC view why/how the number of valid URLs in the indexed doubled over one weekend?
Intermediate & Advanced SEO | | rickyporco0 -
Why differents browsers return different search results?
Hi everyone, I don't understand the reason why if I delete cookies, chronology, set anonymous way surfing in Chorme and Safari, I have different results on Google. I tried it from the same pc and at the same time. Searching in google the query "vangogh" the internet site "www.vangogh-creative.it" is shown in the first page in Chrome but not in Safari. I asked in Google webmaster forum, but nobody seems to know the reason of this behavior. Can anyone help me? Thanks in advance. Massimiliano
Intermediate & Advanced SEO | | vanGoGh-creative0 -
What is the best way to find related forums in your industry?
Hi Guys, Just wondering what is the best way to find forums in your industry?
Intermediate & Advanced SEO | | edward-may2 -
Why Google isn't indexing my images?
Hello, on my fairly new website Worthminer.com I am noticing that Google is not indexing images from my sitemap. Already 560 images submitted and Google indexed only 3 of them. Altough there is more images indexed they are not indexing any new images, and I have no idea why. Posts, categories and other urls are indexing just fine, but images not. I am using Wordpress and for sitemaps Wordpress SEO by yoast. Am I missing something here? Why Google won't index my images? Thanks, I appreciate any help, David xv1GtwK.jpg
Intermediate & Advanced SEO | | Worthminer1 -
When i search for my domain name - google asks "did you mean" - why?
Hi all, I just noticed something quite odd - if i do a search for my domain name (see: http://goo.gl/LBc1lz) google shows my domain as first result, but it also asks "did i mean" and names another website with very similar name. the other site has far lower PA/DA according to Moz, any ideas why google is doing this? and more inportantly how i could stop it? please advise James
Intermediate & Advanced SEO | | isntworkdull0 -
Best practice for removing indexed internal search pages from Google?
Hi Mozzers I know that it’s best practice to block Google from indexing internal search pages, but what’s best practice when “the damage is done”? I have a project where a substantial part of our visitors and income lands on an internal search page, because Google has indexed them (about 3 %). I would like to block Google from indexing the search pages via the meta noindex,follow tag because: Google Guidelines: “Use robots.txt to prevent crawling of search results pages or other auto-generated pages that don't add much value for users coming from search engines.” http://support.google.com/webmasters/bin/answer.py?hl=en&answer=35769 Bad user experience The search pages are (probably) stealing rankings from our real landing pages Webmaster Notification: “Googlebot found an extremely high number of URLs on your site” with links to our internal search results I want to use the meta tag to keep the link juice flowing. Do you recommend using the robots.txt instead? If yes, why? Should we just go dark on the internal search pages, or how shall we proceed with blocking them? I’m looking forward to your answer! Edit: Google have currently indexed several million of our internal search pages.
Intermediate & Advanced SEO | | HrThomsen0 -
Does Google crawl the pages which are generated via the site's search box queries?
For example, if I search for an 'x' item in a site's search box and if the site displays a list of results based on the query, would that page be crawled? I am asking this question because this would be a URL that is non existent on the site and hence am confused as to whether Google bots would be able to find it.
Intermediate & Advanced SEO | | pulseseo0