Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Is link cloaking bad?
-
I have a couple of affiliate gaming sites and have been cloaking the links, the reason I do this is to stop have so many external links on my sites.
In the robot.txt I tell the bots not to index my cloaked links.
Is this bad, or doesnt it really matter?
Thanks for your help.
-
I can't make a judgement on it, but you might check out Graywolf's recent post this month on masking affiliate links. http://www.wolf-howl.com/affiliate-marketing/how-to-mask-affiliate-links/
-
Thanks
-
Thanks
-
Okay... when I think of cloaked link I think of a link that is being hidden from the user and is there only for keyword or other SEO purposes. If your link has a function, I think you are okay and the nofollow should do the trick.
-
So you use robots.txt to disallow indexing of anything under the /bet/ folder, you link to 'bet/XYZ' using nofollow and 'bet/XYZ' has a redirect on it?
I'm going to go with safe. It's a fairly common practice.
-
Not sure I explained my self properly, so if I show an example that might help.
The links I am cloaking are behind buttons which say 'bet now', the cloaked link is http://www.comparebestodds.com/bet/betfair/ and is set as nofollow.
The link which is cloaking is
http://www.betfair.com/?clkID=16251_67988CCB46EC4C389F77AD796257F6&rfr=16251This links are important as its what will make money for my site, and they are important to the users as this is what they need to click to get taken to a site to place a bet.
Hope that makes it a little clearer.
Thanks
-
It sounds like you're already nofollowing the links. This will reduce the number of links on your page as the Search Engines see it, which looks to be your goal.
Assuming this is what you're aiming to do, there's no reason to hide your links. If you don't want search engines OR users to see them, just get rid of them altogether.
-
So are the links usable to visitors of the site?
If you think the links are valuable, you should add the "nofollow" tag to not send over any link juice. Keeping them hidden from the visitor is a bad practice and I think could potentially get you penalized. If you don't want them used, then don't have them on the page.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is link equity passed through redirect chains?
Hi there, When redirects are passed through multiple stages e.g. https://www.google.com 301 to http://www.bing.com 301 to http://www.yahoo.com Does http://www.yahoo.com still retain all link equity from the original referring domain, and is there a limit to the redirect chain before Google starts to not pass through link equity? Cheers
Technical SEO | | Corbec8881 -
How can I stop a tracking link from being indexed while still passing link equity?
I have a marketing campaign landing page and it uses a tracking URL to track clicks. The tracking links look something like this: http://this-is-the-origin-url.com/clkn/http/destination-url.com/ The problem is that Google is indexing these links as pages in the SERPs. Of course when they get indexed and then clicked, they show a 400 error because the /clkn/ link doesn't represent an actual page with content on it. The tracking link is set up to instantly 301 redirect to http://destination-url.com. Right now my dev team has blocked these links from crawlers by adding Disallow: /clkn/ in the robots.txt file, however, this blocks the flow of link equity to the destination page. How can I stop these links from being indexed without blocking the flow of link equity to the destination URL?
Technical SEO | | UnbounceVan0 -
CSS background image links bad for seo?
On one of the websites I manage SEO for, the developers are changing how our graphical links are coded. They're basically coding in such away where there is no anchor text and no alt tag, so for example: So there's no anchor nor alt context for Google's crawler. How badly will this affect SEO, or is it extremely minimal and I shouldn't worry about? Thanks in advance.
Technical SEO | | JimLynch0 -
Self Referencing Links - Good or Bad?
As an agency we get quite a few of our clients come to us saying "Ooo, this company just contacted me saying they've run an SEO report on my site and we need to improve on these following things" We had one come through the other day that had reported on something we had not seen in any others before. They called them self-referencing links and marked it as a point of action should be taken. They had stated that 100% of the pages on our clients website had self-referencing links. The definition of self-referencing is when there is a link on a page that is linking to the page you are currently on. So for example you're on the home page and there is a link in the nav bar at the top that says "Home" with a link to the home page, the page you are already currently on. Is it bad practice? And if so can we do anything about it as it would seem strange from a UI point of view not to have a consistent navigation. I have not heard anything about this before but I wanted to get confirmation before going back to our client and explaining. Thanks Mozzers!
Technical SEO | | O2C0 -
Why are these internal pages not showing any internal links?
If you look at Author profile pages like this one, http://experts.allbusiness.com/author/denise-oberry (THE top contributor on the site with over 82 posts under her belt), or any Author profile page, they show zero internal links or Page Authority. The same goes for most posts for each author on the site. Author pages should show internal links from every post the author has on the site. And specific posts should also have internal links from categories, etc. Yet they show zero. The only posts that show internal links and PA are ones that were either syndicated to the root domain's homepage, or syndicated to Fox Small Business. ZERO internal links. Does anyone know why this is? The root domain does not act this way with Author pages and posts. And I see nothing blocking links or indexing via the robots.txt file or page level nofollow tags. A real head scratcher for this SEO nerd, that I'm sure someone here will have a really simple answer to.
Technical SEO | | MiguelSalcido0 -
Find broken links in Excel?
Hello, I have a large list of URL's in an excel sheet and I am looking for a way to check them for 404 errors. Please help! Adam
Technical SEO | | digitalops0 -
Forum Profile Links
Are they really important? Many preach they are, and there are tonnes of services out there who give you thousands of forum profile links in no time. I strictly believe in genuine links built the hard way, and definitely don't want to get into anything which is black hat. Please suggest if building several Forum Profile Links is an appropriate way of building links?
Technical SEO | | KS__2 -
How to find links to 404 pages?
I know that I used to be able to do this, but I can't seem to remember. One of the sites I am working on has had a lot of pages moving around lately. I am sure some links got lost in the fray that I would like to recover, what is the easiest way to see links going to a domain that are pointing to 404 pages?
Technical SEO | | MarloSchneider0