Hello Ian-- It's been a few years since this post, I'm curious for updates! Does the Mozscape API include search volume yet? Are there plans to? I've been struggling to write a scraper that would do this for me, an API would certainly simplify things.
Posts made by 2uinc
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RE: Mozscape API - Keyword Rankings?
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RE: Rank Tracker Tool Accurate?
Curious how rank tracker has been impacted by Google's removal of the location filter? It would seem that getting location agnostic requests (United States for example) would be significantly more difficult at scale. I've heard chatter of a few tools having issues now.
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RE: Switched to HTTPS, now Google ALWAYS changes Page Title & Meta in SERPs
Sure, best example would be https://onlinempa.unc.edu/student-life/careers-in-public-administration/
Sample queries:
- public administration jobs
- mpa jobs
- careers in public administration
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Switched to HTTPS, now Google ALWAYS changes Page Title & Meta in SERPs
Wordpress website using Yoast.
Website switched over from HTTP to HTTPS successfully about 6 months ago. Noticed after the fact that Google almost never displays the Page Title or Meta Description I've created in Yoast. Yoast is the only SEO plug-in enabled. Yoast is set to Force Rewrite the Page TItles.
The Page titles & Meta Descriptions are always within the character limit. They also contain either an exact or partial match the queries in which Google shows a different Page Title & Meta Description.
For some Queries, Google will display the URL as the Page Title for certain queries. Concrete example, search for: public administration jobs
Screenshot of results attached.
First time working with HTTPS. The redirects appear to be have done correctly. I'm not sure what the issue is.
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Product expansion on website. Best practices for Retargeting Interior Pages with a high concern for brand.
For the past year, I've worked on a website that offered one product (Product 1). The homepage targeted both branded terms and the highest volume keywords for the one product. We've built a lot of strong links to the homepage using the natural variations of the targeted Keywords & the homepage ranks very well for these terms.
The brand is now expanding its offerings to two products (Product 1 & 2). Thus necessitating the creation of two product subpages. I'm not concerned about ranking of Product 2's page, only Product 1.
From a branding perspective, the homepage URL works wonderfully for the expanded offerings. And from an SEO perspective, offering two products allows me to target a very high volume group of keywords on the homepage that now makes more sense given the offerings. This new group of keywords will make even more sense if brand is able to roll out a 3rd product.
The profitability of Product 1 & 2 are about the same. The profitability of potential product 3 is far greater 1+2 combined. Product 3 also has the most natural correlation with the group of KWs I plan to target on the homepage, i.e., I care more about the ranking of the homepage once Product 3 has launched. Product 3 will have its own interior product page as there is plenty of search volume for KWs specific to this product.
I'm worried about hurting the rankings of the old product and URL confusion between the homepage & the to-be-created Product 1 page. I don't see myself having a lot of options.
Options
301 - It does not make sense to 301 redirect the homepage to the Product 1 interior page. The homepage URL has strong branding and will be used in future marketing. I do not believe that I value the maintaining the rankings of Product 1 enough to push for making the new homepage example.com/home or similar to allow for the 301 redirect.
Canonical - The content of the homepage will be changing, thus a rel=canonical to the Product 1 page does not make sense, nor does it make sense from a ranking perspective as I also want the homepage to rank for the new set of KWs I will be targeting
The only real option I see is attempting to reach out to strong back links with Product 1 anchor text (or context) & asking them the switch the URL to the Product 1 interior page. Combine this with proper site-wide internal linking to the new Product 1 interior page & an anchor text link on the homepage to the new Product 1 interior page.
Am I missing something? Am I dismissing either one of the above options too easily. Am I over-thinking this (yes probably)? Would love another set of eyes on this.
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RE: Videos not displaying within YouTube search results (query starting with '@' symbol)
Irving, thanks for the response. It appears YouTube has not disabled searches with an @symbol though. For instance the query @dormtainmenttv returns results.
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Videos not displaying within YouTube search results (query starting with '@' symbol)
We recently uploaded a video to YouTube (http://www.youtube.com/watch?v=ah0CgZ22NNU) only to realize that it wasn't being displayed within YouTube's internal search results when searched for by the brand name.
Our partner's brand name is @WashULaw. If you were to search for @WashULaw on YouTube, you'll notice it returns a 'No Search Results' page (http://screencast.com/t/ZP3SGM5sr). However, when you search for keywords without the @ symbol (i.e. washulaw, wash u law, etc) within YouTube, our video is discovered.
However, if you enter the @ symbol within their search bar and choose one of the auto-suggest keywords, you'll notice the query returns video matches (http://screencast.com/t/wkghMhRY). Looking at the view counts of these videos, they appear to be over 100K each.
Our video has been indexed by YouTube (http://screencast.com/t/6xV3kW2DHQ6R) and Google (http://screencast.com/t/r4jloA0BpPf). We've even added @WashuLaw as a tag.
My question, does anyone have an idea as to why our video isn't displaying when someone searches for our brand @WashULaw with the @ symbol within YouTube's search?