Questions created by _Heiko_
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Lazy Loading & Image SEO
I wanted to implement lazy loading on my whole domain, but was unsure about the effect on the organic image search. Therefore I implemented it some months ago on 3 selected URLs with medium organic image traffic. Unfortunately all 3 pages dropped significantly (roughly 80%) of image impressions and clicks (seach console data). It seems that just images within the fold, that are not loaded via lazy load are still ranking. Does anybody have here more positive experiences?
Image & Video Optimization | | _Heiko_0 -
Facebook Ads Frequency Setting in Ad Set
Hello Guys, I have something which annoyes me already a long time with FB Ads. When you set up a campaign and an ad set and you have in your ad set 3 different ads (which makes totally sense to test them against each other) facebook is deciding really often way too early which ad might be the best ad. Often the algorithm starts to prefer one ad already after a few hundred impressions and the other ads are not getting any impressions any more. I cannot find an option like in Google Adwords that just all Ads are shown the same amount of times and that I can decide then on my own which ad I prefer to run. Unfortunately I cannot find anywhere an option to disable this 'auto-optimization' and I didn't find anyhting in the web as well. Would be pretty happy if someone can help me with this problem! Thanks!
Social Media | | _Heiko_0 -
Tracking Organic Traffic and Conversions from multiple TLDs with Google Tag Manager
Hello Guys, I want to track traffic / conversions from different domains (basically same brand - but a lot of different TLD's). The "problem" is that the main conversion which I want to track always happens on the .com TLD and all other TLD's link to there. The problem is, that now the traffic always counts as Referral Traffic, even after setting up cross domain tracking over the google tag manager... So example: Sessions begins on example.co.uk/landing-page11 after User searched on it on google. He decides to buy the product and therefore moves to example.com for the checkout process. No I will have the conversion in my google analytics under referral with example.co.uk. --> but I want to have it under organic, and not under referral. How I can manage this? Thanks for you Help!
Reporting & Analytics | | _Heiko_0 -
Not All Submitted URLs in Sitemap Get Indexed
Hey Guys, I just recognized, that of about 20% of my submitted URL's within the sitemap don't get indexed, at least when I check in the webmaster tools. There is of about 20% difference between the submitted and indexed URLs. However, as far as I can see I don't get within webmaster tools the information, which specific URLs are not indexed from the sitemap, right? Therefore I checked every single page in the sitemap manually by putting site:"URL" into google and every single page of the sitemap shows up. So in reality every page should be indexed, but why does webmaster tools shows something different? Thanks for your help on this 😉 Cheers
Technical SEO | | _Heiko_0 -
URL Structure Category Pages -Current Moz Friday-
Hello,
On-Page Optimization | | _Heiko_
regarding #15 of the last moz friday I have a question: http://moz.com/blog/15-seo-best-practices-for-structuring-urls What would you prefer if the lenght of the URL will be still under 60 characters and you have an example like this: Let's call it a specific page in a category. As I like the old shoe examples: You have a page about red shoes in your shoe category. Which URL would you prefer: a) www.mydomain.com/shoes/red-shoe b) www.mydomain.com/shoes/red Personally I would prefer a) or would you already consider this as spammy? My real example is not that trivial like the shoe example and the categories will be in plural and the specific pages always in singular (like in the example shoes vs shoe). c) would be to put it independently from the side structure on www.mydomain.com/red-shoe - but personally I have the experience that a) or b) will help the rankings of the category page if you have the specific pages in the same subfolder. What's your opinion on this?1 -
Page Load Timings: How accurate is Google Analytics Data?
Hello Guys, what are your experiences? How accurate is google analytics data regarding page load times? I know that one of my sites has trouble with pageload times, especially in India and USA. We are based in middle Europe and regarding to the GA data we have here in middle europe of about 2 seconds page load time. Moreover we have of about 4 seconds in USA and 10 seconds in India. Therefore I decided to test for a few sides a CDN (on these pages all static files are served over the CDN). However, first GA data indicates, that the page load times are even getting worse!!! But when I test it for example with pingdom (http://tools.pingdom.com/fpt/) and compare it with an old landing page without CDN implementation, the tool says it's faster. The CDN provider (maxcdn) send me also some reports, which indicate, that the page load time should be faster...That's the reason why I ask about your experience with the GA page load time data, because personally I get the impression you cannot trust the data... Thanks for your help! Cheers
Technical SEO | | _Heiko_2 -
301 Redirect keep html files on server?
Hello just one quick question which came up in the discussion here: http://moz.com/community/q/take-a-good-amount-of-existing-landing-pages-offline-because-of-low-traffic-cannibalism-and-thin-content When I do 301 redirects where I put together content from 2 pages, should I keep the page/html which redirects on the server? Or should I delete? Or does it make no difference at all?
Technical SEO | | _Heiko_0 -
Take a good amount of existing landing pages offline because of low traffic, cannibalism and thin content
Hello Guys, I decided to take of about 20% of my existing landing pages offline (of about 50 from 250, which were launched of about 8 months ago). Reasons are: These pages sent no organic traffic at all in this 8 months Often really similiar landing pages exist (just minor keyword targeting difference and I would call it "thin" content) Moreover I had some Panda Issues in Oct, basically I ranked with multiple landing pages for the same keyword in the top ten and in Oct many of these pages dropped out of the top 50.. I also realized that for some keywords the landing page dropped out of the top 50, another landing page climbed from 50 to top 10 in the same week, next week the new landing page dropped to 30, next week out of 50 and the old landing pages comming back to top 20 - but not to top ten...This all happened in October..Did anyone observe such things as well? That are the reasons why I came to the conclustion to take these pages offline and integrating some of the good content on the other similiar pages to target broader with one page instead of two. And I hope to benefit from this with my left landing pages. I hope all agree? Now to the real question: Should I redirect all pages I take offline? Basically they send no traffic at all and non of them should have external links so I will not give away any link juice. Or should I just remove the URL's in the google webmaster tools and take them then offline? Like I said the sites are basically dead and personally I see no reason for these 50 redirects. Cheers, Heiko
Technical SEO | | _Heiko_0 -
Backlink Profile: Should I disavow these links? Auto-Generated Links etc
Hello Moz Community, At first I wanted to say that I really like the Q&A section and that I read and learned a lot - and today it is time for my first own question 😉 I checked our backlink-profile these days and I found in my opinion a few bad/spammy links, most of them are auto-generated by pickung up some (meta) information from our webpage. Now my question is if I should dasavow these links over webmasters or if these links shouldn't matter as I guess basically every webpage will be picked up from them. Especially from the perspective that our rankings dropped significantly last weeks, but I am not sure if this can be the real reason. Examples are pages like: https://www.askives.com/ -Auto-Generates for example meta descriptions with links http://www.websitesalike.com/ -find similar websites http://mashrom.ir/ -no idea about this, really crazy Or we are at http://www.europages.com/, which makes sense for me and we get some referral traffic as well, but they auto-generated links from all their TLDs like .gr / .it / .cn etc. -just disavow all other TLDs than .com? Another example would be links from OM services like: seoprofiler.com Moreover we have a lot of links from different HR portals (including really many outdated job postings). Can these links “hurt” as well? Thanks a lot for your help! Greez Heiko
Technical SEO | | _Heiko_0