Jesse I think personal appearance is totally irrelevant with someone's skills in an area and I do not think that can be much of an argument (or appropriate).

In regards now to what the article says as opposed to the MoZ one I can see both points. Rand goes by the book (his tweet reply confirms this) and i agree with 99,9% of everything he mentions, it is definitely what SEOs should be doing these days. But that does not cancel million cases where there is simply not a reason for someone to rank. I mean NONE - Keyword stuffing, cloacking, 10,000 site wide links pointin in 1 page for 1 anchor text, sites with a non-content default wordpress theme ranking on page one due EMD, domain 301 redirects with affiliate directories to other domains for link juice passing etc etc and all this in 2013. And yes I know google will ban them/penalise them one day, someday.

I think that what the blogger tried to say was that the abovementioned techniques unfortunately bring results too and some times faster or easier with what Google dictate us to do. Either we like it or not black hat SEO works in many cases, especially if you are working on low competitive/profitable keywords.

Dont put me on the same line with this guy cause I mentioned I have seen examples. You can find my blog by googling my name and find posts proving bad techniques that rank on page one (with screenshots etc) for more than a month, its not that hard. Also I did not say that I CAN SHOW YOU THOUSANDS of examples of successful business rankings. I said in pure copy paste " But that does not cancel million cases where there is simply not a reason for someone to rank". I also say And yes I know google will ban them/penalise them one day, someday, so again your "long-haul" claim (which you claim, i didnt) does not put me to a different direction to what I truly believe or what most people say in this post. Thanks

In regards to branding, ofcourse black hat will never work. To me black hat is a popular practised to micro niche small web sites that makes revenue from adsense and amazon for keywords that are low competitive and the owner is lucky enough to own an EMD or do good SEO because he actually cares. But even in this case in the long-haul as you say I am pretty sure they will be beaten.

Hope you find these clarifications useful.

The idea in engaging with people in forums is to drive traffic, become a source of information and eventually achieve sales. been there done it.

Do not focus solely on link building, SEO now is more of a complete digital marketing package than link building.

Unfortunately I do not remember the source I saw this but I am 99,9% sure that signature links might be penalised by Google so i wouldnt go with that direction (should you insist in pure link building ofcourse).

Hello, I agree with Lesley here. Google stated recently that: “Google recommends webmasters follow the industry best practice of using responsive web design, namely serving the same HTML for all devices.“

take a minute from your time and read this article, am sure you will find it useful http://www.atladasmedia.co.uk/blog/why-google-loves-responsive-design/

HI,

Just to add my 2 cents. As already mentioned, links are THE most important factor in rankings. You only have to see who and what Google is after with penalties to make that conclusion or run your own tests. Having said that your SEO company is right but it also means that if they dont do it properly or abuse it or focus too much only on building links and doing nothing else, you will probably end up with a bunch of links from their netword (or some rented) and that wont do any good to you.

Hope it helps