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Correct. Long term, it could even become a hinderance.

Being in a similar situation, I would recommend creating annual blog posts and using canonical tagging. Then, in the previous year's version, putting a link at the top to the current year.

For example:

Top 5 Crickets in 2016

Thank you so much for visiting our 2016 page. For a more up to date version see our [link] Top 5 Crickets in 2017 page.

This way you get the best of both worlds without having to put in a redirect.

I'm not entirely sure what you mean by "then take that away." Are you referring to deactivating the mobile site?

I'd recommend going fully responsive and making sure you have tailored the responsiveness to work on everything from desktop to smaller phones (think iPhone 4). I don't see much of an advantage from launching mobile if responsiveness is already up to snuff as it were.

In my experience, the best resources for that type of citation building are MozLocal and/or Whitespark.

In the case of a theme. It's more of how you structure your site than a theme it self. For example, is it mobile responsive? Are you using embedded Google Maps on site? etc. I'd also highly recommend getting additional reviews for the listing as these play a role in semantic search and vis a vis ranking.

One of the companies I work with has purchased a business complex they plan to move their offices into. The current tenant is fairly reputable in the community, but ran into some financial issues, hence the sale. For easy, I'll refer to this place as the Simmons Center.

So, currently, the Simmons Center has a Yelp!, GMB and other pages devoted to what it offers (mostly restaurants and small shops) but the new company will be turning the location into a large corporate campus.

We'd like to bring naming conventions in line with the new center title and remove (where applicable) citations for the Simmons Center. What would be our best way to go about doing this?

I'm thinking our best option is to: 1) claim current listings, where applicable, 2) mark the Simmons Center as closed, 3) Create new listings for the new name at the same address, 4) Use Moz Local and Whitespark to help clean up citations where needed.

Is this the best approach for this type of situation?

I have included the URL to a tool called "Ad Preview" by Google. It allows you to preview the SERP and put in these input parameters - Location, Language and Device. If you want to simulate different areas, you just put in a different location. Putting in the location "United States" should give you the most reliable data for your queries. You will be able to see the snack-pack in the SERP and it will be simulated for the location you gave.

https://adwords.google.com/apt/anon/AdPreview

Being in a similar situation, I would recommend creating annual blog posts and using canonical tagging. Then, in the previous year's version, putting a link at the top to the current year.

For example:

Top 5 Crickets in 2016

Thank you so much for visiting our 2016 page. For a more up to date version see our [link] Top 5 Crickets in 2017 page.

This way you get the best of both worlds without having to put in a redirect.

I'm not entirely sure what you mean by "then take that away." Are you referring to deactivating the mobile site?

I'd recommend going fully responsive and making sure you have tailored the responsiveness to work on everything from desktop to smaller phones (think iPhone 4). I don't see much of an advantage from launching mobile if responsiveness is already up to snuff as it were.

I have included the URL to a tool called "Ad Preview" by Google. It allows you to preview the SERP and put in these input parameters - Location, Language and Device. If you want to simulate different areas, you just put in a different location. Putting in the location "United States" should give you the most reliable data for your queries. You will be able to see the snack-pack in the SERP and it will be simulated for the location you gave.

https://adwords.google.com/apt/anon/AdPreview