Welcome to the Q&A Forum

Thank you both.  The URLs with TM are indexed by Google with TM in it, I suspect it will have impact on ranking if we simply remove the TM from URL, although nothing else changes.  301 is a protection, to certain extent.

Happy Easter.

b.dig

Hello community!

We are planning to clean up TM and R in the URLs on the website.  Google has indexed these pages but some TM pages are have " " " instead displaying in URL from SERP.    What's your thoughts on a "spring cleaning" effort to remove all TM and R and other unsafe characters in URLs?  Will this impact indexed pages and ranking etc?

Thank you!

b.dig

Thank you all.  301 is definitely the plan.  As Andy pointed out - to "predict" how Google will react to the change even with a comprehensive 301 effort is a miss and hit exercise.

Hello Community,

What is your experience with site redesign when it comes to preserving the traffic?  If a large enterprise website has to go through a site-wide enhancement (resulting in change of all URLs and partial content), what do you expect from Organic rankings and traffic?  I assume we will experience a period that Google needs to "re-orientate" itself with the new site, if so, do you have similar experience and tips on how to minimize the traffic loss?

Thanks

We have a rather large site.  On SERP,  a page is seeing snippet with top navigation links captured.  But they are not active links on SERP although on the live site they are. And there are 6 sitelinks showing up as well.  Has anyone experienced this before?  Thanks.

Hi Miriam, thank you so much for the source and insight, really appreciate that.

We encountered an issue:  when user search for a branded term in UK on Google UK, one of the showroom got listed in SERP under site links as a location with Location icon and takes over a few lines - their address and phone number are displayed.  This caused  confusion for user as it's only one of our showrooms and we don't want to direct calls to the showroom this way.  I'm suspecting somehow the localization factor came into play but not sure how to remove the showroom phone number from being displayed.  Anyone has any insight/experience with this?

Thanks