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benji1

*I bet if you put 1000 words of content about medecin generaliste paris on the landing page you'd get closer to your competitor!

*Internally link to your landing pages using real and helpful anchor text (negative and positive anchor text)

*Your using a .com address. I notice that most the SERPs on google.fr are .fr domains. I have the same issue on google.co.uk with .com / .co domains. I've found including the country name in the page title and h1 tag helps.

*Google Webmaster Tools also has a geographical target zone, set it to "France" (I've never noticed a massive impact from doing this - but it can't hurt).

*Keep building links to this page AND THE PAGES LINKING TO IT

And yes, your link Metrics are better from what I can see. But your competitor might just have more content on their pages?! And your domain is over 11 years old!

benji1

It kind of makes sense to include it on 1 account. I notice Google is trying to get users to consolidate google accounts now (if you have a few google accounts you'll notice the: what account do you want to login with option)

Definitely stick to 1 brand 1 Google account (for youtube and G+)

This works out well when using G+

benji1

QUESTION 1:

Setup a catchall .htaccess 301 redirect to point http:// to https://

(So the age of your page is transferred to the https:// pages)

QUESTION 2:

In short: No

But

It wouldn't hurt to make sure you have a canonical tag on all your pages pointing to the preferred url structure

For example these 2 pages load 1 page (and both URLs work):

http://singlespeedbikes.co/abacabb-2-0
http://singlespeedbikes.co/abacabb-2-0/

But the cannonical tag on this page tells Google which URL it should index to avoid confusion with duplicate content etc, example:

<link href="[http://singlespeedbikes.co/abacabb-2-0](view-source:http://singlespeedbikes.co/abacabb-2-0)" rel="<a class="attribute-value">canonical</a>" />

benji1