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Hi, I have a client with multiple locations. One of the locations manager is searching for branded and non-branded keywords on his mobile phone and not able to locate the business (within the parking lot of the location). Our ranking reports via a local search platform and manual checks indicate the location is actually ranking well. and we're seeing progress in GA. Has anyone deal with something like this before? This is a location that recently opened to the public. The concern is around mobile web and app results. I'm looking for some guidance around how to approach the situation. I'm sorry I cannot provide more details on the client.

I’m looking for recommendations on how to power site search in an efficient way. Ideally, I would like to get recommendations on platforms, tools, trends, technology and resources. This discussion does not really refer to SEO or site search optimization. It is more related to the technology used to power site search. I would like to get an idea on the differences between full-text indexing site search and site search that requires manual tagging.

I'm working on a mobile site that has links embedded in JavaScript/Ajax in the homepage. This functionality is preventing the crawlers for accessing the links to mobile specific URLs. We're using an m. sub-domain. This is just an object in the homepage with an expandable list of links. I was wondering if using the following solution provided by Google will be a good way to help with this situation. https://developers.google.com/webmasters/ajax-crawling/ Thanks!

Looking for any insights regarding the usage of  the Vary HTTP Header.  Mainly around the idea that search engines will not like having a  Vary HTTP Header on pages that don't have a mobile version, which means the header will be to be implemented on a page-by-page basis. Additionally, does anyone has experience with the usage of the Vary HTTP Header and CDNs like Akamai?Google still recommends using the header, even though it can present some challenges with CDNs. Thanks!

We're working on a hotel site that has two major locations. Locations currently live in separate domains. The sites target users from around the world and offer content in multiple languages.  The client is looking into migrating all content into one domain and creating sub-folders for each location. The sites are strong in organic search, but they want to expand the keyword portfolio to broader keywords regarding activities, which they also market on their sites. The goal is to scale their domain authority as they have a really strong brand. The question is which would be a preferred URL structure in case content is finally migrated into one domain? - (we have doubts about were the lang folder should be placed as each location has different amenities and services). Here is what we had in mind: domain.com – this is the homepage domain.com/location-1 – to target English visitors domain.com/location-2 – to target English visitors domain.com/es/location-1 – to target Spanish visitors domain.com/es/location-2 – to target Spanish visitors