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Hi there,

Thanks for your response. It would actually be combination of the two. Big site posts small site's content regarding high-grade municipal bonds, let's say, and links to small site, using rel canonical pointing to small site. Then, small site posts big site's content about high-yield bonds, for example, links to big site, using rel canonical pointing to big site. These are both done on separate pages and for different keywords. Does that work without negatively affecting SEO/being seen as black hat tactic? Basically, I'm trying to get small site to rank better for "high-grade municipal bonds" and big site to rank better for "high-yield bonds."

My company was recently acquired by a much larger one with much stronger domain authority. Can we both use cross domain rel canonical for different keywords and on different pages than each other to help each other rank for non-competing keywords?

Since most UTM codes/URLs are longer than 70ish characters, is this hurting my SEO? If it is, how can I solve the problem while still using a UTM code? Thanks!