Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Track AI Overviews in Keyword Research
      Moz Pro

      Track AI Overviews in Keyword Research

      Try it free!
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Technical SEO
    4. Do long UTM codes hurt SEO?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Do long UTM codes hurt SEO?

    Technical SEO
    2
    2
    2671
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • Cassie_Ransom
      Cassie_Ransom last edited by

      Since most UTM codes/URLs are longer than 70ish characters, is this hurting my SEO? If it is, how can I solve the problem while still using a UTM code? Thanks!

      1 Reply Last reply Reply Quote 0
      • Roman-Delcarmen
        Roman-Delcarmen last edited by

        The correct way to use UTM tracking without hurting your SEO efforts is to make sure you’ve implemented your canonical tags correctly. You should add self-referring canonical tags, which will prevent multiple versions of the same page from being indexed.

        For example:

        • http://www.yoursite.com/some-page?utm_source=facebook&utm_medium=social

        should have a canonical tag that looks like this:

        If you have pages with these parameters on your site then you should use the rel=”canonical” tag to specify the canonical URL that you’d like Google to rank.

        I hope this information answers your question. if you consider that my answer is good enough don't  forget to mark it as a Good Answer

        Regards and have a great day

        1 Reply Last reply Reply Quote 5
        • 1 / 1
        • First post
          Last post

        Got a burning SEO question?

        Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


        Start my free trial


        Browse Questions

        Explore more categories

        • Moz Tools

          Chat with the community about the Moz tools.

        • SEO Tactics

          Discuss the SEO process with fellow marketers

        • Community

          Discuss industry events, jobs, and news!

        • Digital Marketing

          Chat about tactics outside of SEO

        • Research & Trends

          Dive into research and trends in the search industry.

        • Support

          Connect on product support and feature requests.

        • See all categories

        Related Questions

        • triveraseo

          SEO + Structured Data for Metered Paywall

          I have a site that will have 90% of the content behind a metered paywall. So all content is accessible in a metered way. All users who aren't logged in will have access to 3 articles (of any kind) in a 30 day period. If they try to access more in a 30 day period they will hit a paywall. I was reading this article here on how to handle structured data with Google for content behind a paywall: https://www.searchenginejournal.com/paywalls-seo-strategy/311359/However, the content is not ALWAYS behind a paywall, since it is metered. So if a new user comes to the site, they can see the article (regardless of what it is). Is there a different way to handle content that will be SOMETIMES behind a paywall bc of a metered strategy? Theoretically I want 100% of the content indexed and accessible in SERPs, it will just be accessible depending on the user's history (cookies) with the site. I hope that makes sense.

          Technical SEO | | triveraseo
          0
        • AliMac26

          Is Removing Breadcrumbs Detrimental for SEO?

          We have full navigational breadcrumbs on our site for the menu and the brand menu. i.e. Home > Clothing > Jackets Brand > Brand Name > Brand Jackets There's been talk of removing this and having it like Chico's does, where on item pages they just have a link at the top to previous category (i.e. you're on a shirt product page and at the top it says "Back to Tops" instead of listing Home > Clothing > Tops) Is doing something like this detrimental to SEO? From what I've read Breadcrumbs are for user experience but I just want to be sure.

          Technical SEO | | AliMac26
          0
        • musthavemarketing

          Express js and SEO?

          Hi fellow Mozzers, I have been tasked with providing some SEO recommendations for a website that is to be built using express.js and Angular.  I wondered whether anyone has had any experience in such a framework? On checking a website built in this and viewing as a GoogleBot etc using the following tools it appears as though most of the content is invisible: http://www.webconfs.com/search-engine-spider-simulator.php http://www.browseo.net/ Obviously this is a huge issue and wonder if there are any workarounds, or reccomendations to assist (even if means moving away from this  - would love to hear about it)

          Technical SEO | | musthavemarketing
          2
        • KatherineWatierOng

          Loading images below the fold? Impact on SEO

          I got this from my developers. Does anyone know if this will be a SEO issue? We hope to lazy-load images below the fold where possible, to increase render speed - are you aware of any potential issues with this approach from an SEO point of view?

          Technical SEO | | KatherineWatierOng
          1
        • inhouseninja

          Will Adding Publish Date at end of Page Title for Blog posts Hurt SEO?

          I'd like to be able to easily track blog posts by month but in Google reports when you set a date range obviously older blog post still appear and with amount of blog posts we generate without seeing the date in the title it's not obvious what was published and when it was published. For example if a Blog Title was "/dangers-of-sharing-KM-knowledge-01-11-15 would it hurt SEO? The reason is I'd like to have a quick way to know how new posts do each month compared to older content

          Technical SEO | | inhouseninja
          0
        • DonnaDuncan

          Exclude status codes in Screaming Frog

          I have a very large ecommerce site I'm trying to spider using screaming frog. Problem is I keep hanging even though I have turned off the high memory safeguard under configuration. The site has approximately 190,000 pages according to the results of a Google site: command. The site architecture is almost completely flat. Limiting the search by depth is a possiblity, but it will take quite a bit of manual labor as there are literally hundreds of directories one level below the root. There are many, many duplicate pages. I've been able to exclude some of them from being crawled using the exclude configuration parameters. There are thousands of redirects. I haven't been able to exclude those from the spider b/c they don't have a distinguishing character string in their URLs. Does anyone know how to exclude files using status codes? I know that would help. If it helps, the site is kodylighting.com. Thanks in advance for any guidance you can provide.

          Technical SEO | | DonnaDuncan
          0
        • Ideas-Money-Art

          How long does it take for Google for deindexing pages?

          Hi mozzers, We just launched a mobile website(parallel) and realized that it created many duplicate content with desktop URLs. I decided to add name="robots" content="No index, No follow" /> to the entire mobile site. My only concern is that I am still seeing the mobile site indexed when it's been almost a week I added these tags. Does anyone know how long it takes google to deindex your content? Thanks

          Technical SEO | | Ideas-Money-Art
          0
        • suskanchan

          How to SEO a Website Built off Godaddy?

          I have a client whose website is built off Godaddy services. I know Godaddy is not the right choice for building a website, but what's done is done. The client has already bought the Godaddy services and there's no way I can tell him to go rebuild his website before we could optimize it for SEO. I'm already facing a lot of challenges while optimizing on-page elements. When I wanted to verify the ownership for Google Analytics and Webmaster Tool via his Godaddy account. the process failed many times. it looks like Godaddy is using some kind of caching not allowing us to modify the codes. For example, I'd applied the site verification codes for Webmasters Tool 48 hours ago, and the metatag for google site verification is not yet updated in the frontend. It's quite frustrating. What would you suggest?

          Technical SEO | | suskanchan
          1

        Get started with Moz Pro!

        Unlock the power of advanced SEO tools and data-driven insights.

        Start my free trial
        Products
        • Moz Pro
        • Moz Local
        • Moz API
        • Moz Data
        • STAT
        • Product Updates
        Moz Solutions
        • SMB Solutions
        • Agency Solutions
        • Enterprise Solutions
        • Digital Marketers
        Free SEO Tools
        • Domain Authority Checker
        • Link Explorer
        • Keyword Explorer
        • Competitive Research
        • Brand Authority Checker
        • Local Citation Checker
        • MozBar Extension
        • MozCast
        Resources
        • Blog
        • SEO Learning Center
        • Help Hub
        • Beginner's Guide to SEO
        • How-to Guides
        • Moz Academy
        • API Docs
        About Moz
        • About
        • Team
        • Careers
        • Contact
        Why Moz
        • Case Studies
        • Testimonials
        Get Involved
        • Become an Affiliate
        • MozCon
        • Webinars
        • Practical Marketer Series
        • MozPod
        Connect with us

        Contact the Help team

        Join our newsletter
        Moz logo
        © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
        • Accessibility
        • Terms of Use
        • Privacy

        Looks like your connection to Moz was lost, please wait while we try to reconnect.