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Questions created by CharlotteWaller
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How do I correctly use YouTube?
Hello! I have a someone that does online guitar lessons - their site is www.frethub.com. They use YouTube videos to promote the lessons on their site like this one - http://youtu.be/C1dOYys0H14, they're not the complete lesson but an intro to entice them on. The videos are of a really high quality and have had a few hundred hits in a couple of months - when I did a search on YouTube for "ledato guitar lesson" as an example they were nowhere to be seen despite the quality of the video and using tags etc. Anyway long intro! What I was wondering is are the rankings on YouTube based predominantly on number of hits or is there a way to use the tags better (presently they put in keywords and what comes up in the autosuggest), does how recently they were uploaded, author authority etc have anything to do with it? I appreciate it's a massive subject so any help is much appreciated 🙂 Thanks alot!
Image & Video Optimization | | CharlotteWaller0 -
Conversion Rate Optimisation - advice before seeking out a specialist
Hello! I have a site I've been working on for a lovely client, a small business start up since Christmas. The site has a very simple layout, is ranking well and maintaining its positions, has solid social media, is receiving enough traffic and ranking for a number of terms. The problem is - conversions! The site just isn't converting. I have spoken with a few peers who have said advanced CRO will be too much for me to learn in terms of Psychology of Buying, learning about colors, fonts etc. I understand meta descriptions for example are something that I can do, I was wondering if anyone could give me advice on any other basic CRO techniques I could apply to the site before going to a specialist. Any advice would be MUCH appreciated - the moz community is always so helpful! Charlotte 🙂
Intermediate & Advanced SEO | | CharlotteWaller1 -
Will training videos available on the "members only" section of a site contribute to the sites ranking?
Hello, I got asked a question recently as to whether training videos on the deeper pages of a website (that you can only access if you are a member and log in) will help with the sites ranking. On the SEOMoz software these deeper pages have been crawled as far as I can tell with errors reported on pages from the "members only" section of the site, leading me to believe the members only pages and their content will contribute to the sites overall ranking profile. I have suggested uploading the informational videos on the main pages of the site for now, making them accessible to all visitors and putting them in a more obvious place to encourage more sharing and views, however I've also said I would check it out with some experts so any information will be greatly appreciated! Many thanks 🙂 Charlotte
Technical SEO | | CharlotteWaller0