Im doing some research into SEO for our new web design.
I sell designer eyewear prescription and sunglasses.
Lets take a Ray Ban Wayfarer sunglass it comes in 30 colours and 3 sizes for each model.
Up till now i was of the impression that for best practice SEO i would need to have each individual variation as its own page, this would also help with things like google shopping too.
So for example heres 1 colour product in 3 sizes of 30 colour variations for this particular model.
Ray Ban Wayfarer RB2140
Colour: Black 901
Sizes: 47, 50, 54
Currently my urls looks like this with a new page and the size changing on the end for each variation.
Ray Ban Wayfarer RB2140 - Black 901 - 47
URL: www.mywebsite.com/ray-ban-wayfarer-rb2140.html?colour=Black+901&size=47
Ray Ban Wayfarer RB2140 - Black 901 - 50
URL: www.mywebsite.com/ray-ban-wayfarer-rb2140.html?colour=Black+901&size=50
Ray Ban Wayfarer RB2140 - Black 901 - 54
URL: www.mywebsite.com/ray-ban-wayfarer-rb2140.html?colour=Black+901&size=54
This is very time consuming and I'm not sure if its adding any benefit to my SEO in fact scared its actually
a) slowing my site down (content heavy)
b) looking like duplicate content
I am thinking about moving towards a page more like this were it would be just be a model with variations. (not effecting the title/getting a new page per variation)
http://demoleotheme.com/vigoss/index.php/atomic-endurance-running-tee-crew-neck.html
I am not sure of the pros and cons of doing it this way over the way I'm doing it currently all i know is my site is ranking horribly.
Lastly I'm currently running a magento V1.9 store which is renowned for duplicate content slow site speeds etc so have been told moving to woo commerce would benefit me for both site performance and seo but I'm skeptical as currently with this structure of a each SKU being a new page il be up to 8000+ products and multiple product variations that it can handle my needs, anyone with any experience on woo commerce platform? (this might be a operate question apologise)
This is absolutely frying my brain so any advice appreciated. Im prepared to put every dying second into just need some solid advice in which direction to go!