Welcome to the Q&A Forum

Max,

Thanks for answering all my questions and they were very helpful as you explained it in plain English.

We have the following URL structure and we are trying to re-structure it

http://www.cricmax.com/p/6552/kookaburra-kahuna-chaos-cricket-bat

I know in your 1st post you had mentioned to remove /p/6552 and we looked into it but we can not remove it because it's system generated unique ID. However, we can tweak it to following:

http://www.cricmax.com/kookaburra-kahuna-chaos-cricket-bat-6552 - is this a good idea? does this affect the way google see our product page?

Please advise

Thanks,

www.cricmax.com

Max,

Thank you for all your help and great answers. I have couple more

1. Can you please tell me which one is better?

www.cricmax.com/cricket-bat/kookaburra-cricket-bat/kookaburra-kahuna-cricket-bat/kookaburra-kahuna-1000-cricket-bat.html

OR

www.cricmax.com/kookaburra-cricket-bat/kookaburra-kahuna-1000-cricket-bat.html

What are the advantage of having 1st one over 2nd one or vice versa?

2. is it good to have keywords similar to product name in description field?  Does that help to bring the site up in ranking?

3. How do I see where my competitors are linking? e.g. www.cricketstoreonline.com vs www.cricmax.com

Please advise

Thanks,

www.cricmax.com

Max,

Does it help to share link of a specific product from our website to facebook and Google Plus?

I will start posting and commenting on blogs and share my domain.

Thanks,

Cricmax

Max,

What about having youtube and dailymotion product videos? Does that help? We can put our web adress in description field.

Also, does quantity of unique link matters?

Thanks,

Cricmax

Max,

What is the best way to increase page and domain authority?

Also, how to build quality links and best way?

For example, when I search in google for "Kookaburra Pro 600 wheelie kit bag", my site comes 9th on 1st page but 3rd link doesn't even match the exact key word rather it has few of the words.

Can one of you expert please explain how it works?

Thanks,

CricMax