Welcome to the Q&A Forum

Thank you Megan - Just what I wanted - I had not considered the competitor angle.

Thank you for your repiles Sandip and Keri.

Yes I'm trying to understand how to set up my SEP Moz campaign considering I will have a number of PPC and SEO landing pages. Will a root url cover all the pages or will I need to set  campaign per page?

I have a local floor cleaning business in the UK. I have various discrete services e.g. carpet cleaning, stone restoration and polishing (a page for each type of stone) that are delivered in distance geographical service areas. Each page is set up to target a "town/service" keyword. In each geographical location I have different competitors

Should I set individual campaigns for each landing page or is one site wide campaign the way to go.

Many thanks

David Allen

Hi Miriam

Virtual office may not be the right term to use in this instance. In the UK we we can rent office facilities for a monthly fee and they are referred to as virtual offices. These facilities can include a myriad of services, such as telephone answering if required, mail forwarding, secretarial services and meeting rooms if required.

Many home based firms in the UK use these services so as not to show their home address and have one or a number of  physical "business based address" in particular locations as long as they can pay for them.

There is no hiding of address or "black hat tactics'. You are paying to have a  physical business location in a particular area. It may be different in the US.

Hope this clarifies it for you

Hi Michael and Miriam

When I was talking about a virtual office I am talking about an ongoing cost to your business for office space/facilities in the centre of Austin, not just a one off cost. This office will forward post for you and act as a bespoke facility in the centre of Austin.

Google has no problem with this as it is a physical location that you will work from. In fact it could be a benefit to you in terms of meeting rooms etc.in the centre of Austin.

Unfortunatley many service based companies like carpet cleaners (me) can not justify this ongoing cost, however as realtors you certainly could justify the cost as the opportunity cost would be substantial.

I do agree with miriam regarding your citations and general management-optimisation of your places listing.

You will need to set up separate review (yelp etc.) accounts for the Austin location.

You need to educate your reviewers on how best to present their reviews and also try to get video reviews.

Hi Michael

I see you're located 17 miles from the centre of Austin on Google Maps. This may be a probem for you as I understand google looks at 15 miles.

My location has a similar problem, being 13 miles only from my main city, yet i can only get local listing for my home town!

You may need to look at a virtual office location in the centre of Austin, create a local tracking number and create a landing page or small site for that location. In the UK virtual office addresses are around $75 per month, which is too much for me, but I guess this price would be small for you.

Hope this helps

David