We are looking at SEO as ways of promoting our online flip page travel magazine but its really difficult to distinguish the good from the bad and the downright ugly in terms of agencies to use. For example we are proposing to use an SEO agency who have come up with a long list of interesting keywords. The problem is that the degree of competitiveness which is listed alongside each keyword varies dramatically from the results I achieved by keying in the same keywords into the moz keyword tool. The agency says their results are achieved by using Google tools.
Any advice on what to do would be really welcome.
The website is www.eurotravelmag.com and the flip page magazine can be reached here:
Thanks
David
