Blog Posts
4/20/2007
A short while ago, I wrote about the Ask.com advertising campaign that seems to have gone slightly wrong (what with the vandalism and deceptive ads). The comments on the blog showed quite clearly the backlash they faced from the population who visited.Well, it seems th...
4/13/2007
I am often heartened by the strangest things – a scone for brekkie, when the machine at work spits out moccaccino instead of cappuccino (when the service guy swaps milk powder for chocolate powder), someone giving me a crème egg (despite the quality of the chocolate)…. I was heartened to discover the culprit behind the ad campaign that sent me a free t-shirt (that will only fit me when I los...
3/12/2007
I'm really excited and had to share - I just spoke at my first professional conference and WOW!I spoke about practical things anyone can do to their website to help its organic rankings. I spoke about on page elements, keyword research, link building and link ninjas, linkbaiting and finished with some SEO tools.I was the most highly rated speaker with 5 out of 5 mode and...
After being first introduced to the internet over 20 years ago, I went on to study social interactions via live online systems eventually moving in to the IT industry full time after relocating from Canada to the UK in 1996. I worked within SEO/M in e-commerce and then publishing before entering Beyond.
I now run my own agency providing a full suite of services from marketing consultancy through optimisation, paid media solutions and web build. We help businesses grow by combining expert knowledge and data driven insights.