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Hi, One of our clients have a website specific to a place, for eg. California Tourism in which they publish local information related to tourism, blogs & other useful content. I want to understand how useful is to publish Organization Schema on such website mentioning the actual Organization, which in this case is a Travel Agency? Or any other schema would fit in for such websites?

I understand the concept of locations in Moz Pro Campaigns. What does National exactly means? Is it like globally for a United States Google Search Rank or what? Please explain.