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Thanks EGOL... that was really very helpful and made a lot of sense...We did search for certain keywords and the synonyms did show up.. thanks a ton..

However, looking from an SEO point of view, few questions still remain unanswered and we're looking for views and opinions from the experienced that will clarify our doubts on the below:

1. How do we optimize the URL structure for multiple keywords? For ex... We have keywords aa, ab and ac, where a is the base keyword

Is it a good option to to have a URL structure like http://www.example.com/a-b-c.html?

2. How do we go about mentioning the multiple targeted keywords in meta description.. We've read the articles at SEOMoz.. but would want opinions

3. What about H1, H2 and H3 Tags? how do we go about optimizing these for the multiple keywords

4. Is it a good idea to put up these multiple keywords on the sidebar of our website... we're basically referring to breadcrumbs all over over website for the targeted keywords...

Thanks

Hey There,

We're planning to target multiple keywords in a single page.. they keywords are definitely related and to an extent could be considered as synonyms..

We have a few questions as to how to optimize the page for on page and off page.

On Page

1. Do we mention all the targeted keywords on the page? At a maximum we could mention the keywords once..of course want to give out relevant and quality content and do not want to focus on keyword density

2. How do we optimize the URL structure? For ex... We have keywords aa, ab and ac, where a is the base keyword

Is it a good option to to have a URL structure like http://www.example.com/a-b-c.html?

2. How do we go about mentioning the targeted keywords in meta description.. We've read the articles at SEOMoz.. but would want opinions

3. What about HI, H2 and H3 Tags? how do we go about optimizing these

Off Page

While using off page we will of course vary our anchor text with the multiple keywords... this will make it look natural.

1. Will we manage to rank for the multiple keywords (if we vary anchor text) that we're targeting if our backlinking method are strong?

Thank you all for your inputs and responses...

Yeah I would like to see any pointers towards #2, my competition is using these black hat techniques and we would like to see the best way to compete with them!