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I know this has been asked and answered but my situation is a little different. I am a local electrical contractor.  I specialize in a service and not a product.  Competition is high in the local market due to the other electrical contractors that have well seasoned sites with very good DA/PA.  Although new to the web I am not new to the trade.  Throughout years almost back to the AOL dialup days I have been collecting domain names for this particular purpose.  Now I want to put them to good use. Being an electrical contractor, there are many different facets of work and services we provide. My primary site is empireelec.com A second site I threw online overnight with minimal content is jacksonvillelightingrepair.com.  Although it is a fresh site, there is minimal content and I have put almost zero effort in to it.  It appears to be ranking for keywords a lot quicker. That leads me to believe I should utilize my other domain jacksonvillefloridaelectrician.com and target just the keyword Jacksonville Florida Electrician. It leads me to believe I should use jacksonvillebeachelectrician.com for targeting electricians in jacksonville beach. And again with jacksonvilleelectricianservice.com I can provide a unique phone number for each site. Am I going about this all wrong?  Everything I read says no,no,no but I feel my situation is a little more unique.