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Eric_Strate
@Eric_Strate
Job Title: Founder
Company: Eric Strate
I've been working in SEO for over 14 years, and what keeps me interested is that search never stops evolving. Just when you think you've figured something out, Google changes the rules, new technology emerges, and there's something new to learn. I'm based in San Diego, California, where I founded EricStrate.com, an SEO and AI search optimization agency. My background includes technical SEO, local search, WordPress, and helping businesses turn organic visibility into real growth. These days, I'm especially interested in how AI is changing search. I spend a lot of time experimenting with ChatGPT, Google AI Overviews, AEO, GEO, and new approaches to making website content easier for AI systems to understand. I'm also developing WARP (Web Answer Retrieval Protocol), an experimental framework exploring how structured answers and evidence can improve AI content retrieval. https://ericstrate.com
Favorite Topics
Technical SEO, Local SEO, AI Search Optimization (AEO/GEO), ChatGPT Search, Google AI Overviews, WordPress SEO, Structured Data, Semantic Search, LLM Visibility, Search Engine Algorithms, Content Strategy, AI Search Experimentation, and the Future of Search.
Favorite Thing about SEO
My favorite thing about SEO is the challenge. There's always something new to figure out, test, and improve. I love understanding why one website gets found and another doesn't, then turning that knowledge into real business growth. After more than 14 years in SEO, I'm still learning and experimenting. With AI changing how people search and discover businesses, I think we're entering the most exciting chapter of search yet. I love being part of it.
I'm Eric Strate, founder of EricStrate.com and an SEO and AI Search Strategist based in San Diego, California. With over 14 years of experience in SEO, I specialize in helping businesses improve their visibility across Google, ChatGPT, Google AI Overviews, and other AI-powered search platforms.
My expertise includes technical SEO, local SEO, WordPress optimization, Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO).
I'm also the creator of WARP (Web Answer Retrieval Protocol), an experimental framework designed to help AI systems discover, understand, and reference website content through structured answers and supporting evidence.
I'm passionate about testing new approaches to search, sharing what works, and helping businesses adapt as traditional SEO and AI search continue to evolve.
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