Eric Schwartzman (@ericschwartzman) currently serves as a consultant, advising organizations on online marketing, public relations, corporate communications, public affairs, reputation management, social media strategy and social media policy development.

He has 15-years experience helping organizations including Boeing, BYU, Cirque du Soleil, City National Bank, Environmental Defense Fund, Johnson & Johnson, LucasFilm, Salt Lake Winter Olympics, Southern California Edison (SCE), UCLA, US Dept. of State, US Embassy of Athens and the United States Marine Corps publicize and promote their products and services. He has also helped them integrate innovative social media programs into their communications efforts and business processes.

His book "Social Marketing to the Business Customer" is the first book devoted exclusively to the use of social media for B2B communications.

Eric Schwartzman is creator of the popular social media training seminars, the Social Media Boot Camp and the Social Media Master Class, which are offered monthly in the US.

Since 2005, he has been producing the weekly, award-winning public relations podcast “On the Record…Online” (@ontherecord) about how technology is changing the way organizations communicate, the official podcast of the Public Relations Society of America for the past four (4) consecutive years. He blogs at www.spinfluencer.com.

Schwartzman began in PR as director of promotion for Rogers & Cowan, where he worked on numerous, high-profile entertainment projects, consumer products accounts, gaming accounts and on media relations at world class media events including the Grammy Awards.
Specialties

online communications, online marketing, search engine optimization, online public relations, email marketing, social media communications, new media communications, new media training, social media training, online communications strategy, mainstream news media relations, special events and crisis management.