Questions created by farmiloe
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How to check what websites your website is linking to
We recently transitioned away from a third party website using a different domain. A lot of our blog posts still link to this domain. Is there a tool offered by Moz that crawls your website and provides a report of all websites that your website is linking to?
Link Explorer | | farmiloe0 -
What Is Your Most Important Daily Activity?
I was reading "The Score Takes Care Of Itself" by legendary 49ers coach Bill Walsh this weekend. One of the things he did to differentiate his team was to identify all the skills needed at each position, and then identify the activities his team could practice in order to improve those skills. I'm curious about what activities you perform each day that you value the most. I'd like to open up a discussion around the following: What's your most important responsibility? What skill do you value the most to execute your responsibility well? And what activity do you do in order to improve this skill? I'll go first. Driving conversions is my most important responsibility as an internet marketer. Email marketing is the skill I value the most in driving conversions. C__opywriting is the activity that improves my ability to drive conversions through email. I've found_using social media as a testing ground_ for subject lines helps me improve my copywriting skills. I'll come up with a few different email subject lines, share these lines and trackable links on social media channels, and see what link generates the most clicks. I'll then take the subject lines with the highest click through rates and send out an A/B tested campaign using Mailchimp. This activity helps me improve as a copywriter, which makes me better at my main responsibility: driving conversions. Thanks in advance for contributing to this discussion. Hopefully your answer will inspire others to take on a new activity that helps them improve at their most important responsibility.
Conversion Rate Optimization | | farmiloe1 -
How Would You Market A Photo Of Jay-Z Wearing Your Client's Apparel?
If Jay-Z was spotted wearing your client's sweatshirt, how would you maximize the marketing potential of this photo and opportunity to sell more sweatshirts?
Conversion Rate Optimization | | farmiloe0 -
Why Is Google Indexing These Product Pages On Shopify?
How can we communicate to Google the exact product pages we'd like indexed on our site? We're an apparel company that uses Shopify as our ecommerce platform. Website is sportiqe.com. Currently, Google is indexing all types of different pages on our site. **Example of a product page we want indexed: ** Product Page: sportiqe.com/products/PRODUCT-TITLE (Like This) **Examples of product pages being indexed: ** sportiqe.myshopify.com/products/PRODUCT-TITLE sportiqe.com/collections/COLLECTION-NAME/products/PRODUCT-TITLE See attached for an example of how two different "Boston Celtics Grateful Dead" shirts are being indexed. Any suggestions? We've used both Shopify and Google Webmaster tools to set our preferred domain (sportiqe.com). We've also added this snippet of code to our site three months ago thinking that would do the trick... {% if template == 'product' %}{% if collection %} {% endif %}{% endif %} sKwNZOl
Intermediate & Advanced SEO | | farmiloe0 -
Product Tag Pages - Shopify
My website is Sportiqe.com. We sell t-shirts and use Shopify. We're finding that Google is assigning a higher than normal (normal being "1") page authority ranking on our product tag pages (ie - Products Tagged "knicks"). Would it make sense to do 301 redirects for these product tag pages to the Product pages we want to rank for? (ie - would we do a 301 redirect for a page called "Products Tagged 'Knicks'" to our "New York Knicks Shirts" page?) OR Would it make sense to change these Product Tag Page titles to another key term to have multiple search results (assuming that ordering the products in a different way would eliminate any Duplicate Page Content issues?) For example, renaming the page title from "Products Tagged Knicks" to "TAG NAME | Sportiqe Apparel" Appreciate any insight from the Moz community, Shopify store managers and fellow t-shirt enthusiasts.
Intermediate & Advanced SEO | | farmiloe0 -
Duplicate Page Content - Shopify
Moz reports that there are 1,600+ pages on my site (Sportiqe.com) that qualify as Duplicate Page Content. The website sells licensed apparel, causing shirts to go into multiple categories (ie - LA Lakers shirts would be categorized in three areas: Men's Shirts, LA Lakers Shirts and NBA Shirts)It looks like "tags" are the primary cause behind the duplicate content issues: // Collection Tags_Example: : http://www.sportiqe.com/collections/la-clippers-shirts (Preferred URL): http://www.sportiqe.com/collections/la-clippers-shirts/la-clippers (URL w/ tag): http://sportiqe.com/collections/la-clippers-shirts/la-clippers (URL w/ tag, w/o the www.): http://sportiqe.com/collections/all-products/clippers (Different collection, w/ tag and same content)// Blog Tags_Example: : http://www.sportiqe.com/blogs/sportiqe/7902801-dispatch-is-back: http://www.sportiqe.com/blogs/sportiqe/tagged/elias-fundWould it make sense to do 301 redirects for the collection tags and use the Parameter Tool in Webmaster Tools to exclude blog post tags from their crawl? Or, is there a possible solution with the rel=cannonical tag?Appreciate any insight from fellow Shopify users and the Moz community.
Intermediate & Advanced SEO | | farmiloe0 -
Why Is My Title Element Too Long? (> 70 Characters)
I recently launched a new website and according to the Moz Crawl Diagnostics Summary, I have more than 8,000 pages that have Title Elements that are Too Long (>70 Characters). But, when I look at these Page Titles, most of them seem to be (<70 Characters). Examples (with pages linked to the actual website): Collection page // Brooklyn Nets Shirts - Nets T-Shirt, Tees, Tops | Sportiqe Apparel (Moz reports this page title is 92 characters, over by 22) Product page // EA SPORTS Boxing Shirt - Red | Sportiqe Apparel (Moz reports this page title is 73 characters, over by 3 Blog post // 50 Father's Day Gift Ideas For Dad | Sportiqe Apparel (Moz reports this page title is 79 characters, over by 9) Is there a way to verify that the Moz tool is correct, and I'm overlooking that these page titles are indeed >70 characters? Any insight on how to resolve this problem as well? Appreciate any advice or articles that discuss this issue.
Product Support | | farmiloe0