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For this question I really recommend Rand's latest Mozinar from December.

There are a lot of practices from last year that you basically have to learn how to implement differently - especially content marketing - so sit back, relax and spend your next 90 minutes on this valuable Mozinar. It's worth it.

Thank you, I will try that out.

Thanks Massimilliano!

How can I write on the landing page to optimize for the semantic-similar keywords? Is meta descriptions the way to go in 2015?

Thanks a lot Ryan. I am currently trying out the free trial of Moz Pro, so I will definitely try this alternative out.

Hi Keri!

The reason for that is that while I rank #1 for "shop minimal streetwear", I don't rank at the top for "best minimal streetwear online". I know that the search intent is good for both, and what I have to offer is of great value for those who uses both terms.

To answer your question - In my case, the "content" is my products, and not my article posts. Those posts are still relevant for those who visit my shop, but it's catered more to the demographic's lifestyle and interests. I don't want to necessarily talk about "shop minimal fashion" or "best minimal streetwear online" all the time

So far I have three products, with three more to be released the coming weeks. The product description in each has the strongest keywordsm but I don't release products in the same pace anyone would post an article, for example. Neither can I squeeze all the 50+ keywords I need in the product description - that would be too spammy.

Hello Ryan,

I'll post this real quick for you and for others who might possibly help out:

The content I do on the magazine are not news, and overall will not be content that gets posted every day. The content will be longer and deeper on a subject, with original images in them (+ other SEO-related goodies). Frequency: Once a week.

So I don't think EGOL's approach would be fit for me. I was thinking on ranking for more keywords on the more static home page (the one that gets updated once every three weeks and is the home for both the subdomain "shop" and the subfolder /magazine).

With meta keywords being a thing of the past, how else can I rank for 50+ long tail keywords on my home page?

Thanks a lot

Hi there Mozers,

So far I have been building my webshop ouibonjour.com over the course of several weeks while studying the awesome educational content here on Moz and other SEO-related sites. I think I have done an OK job so far, and I have managed to rank #1 on several long tail keywords after a couple of weeks.

Problem is - there are more long tail keywords I want to rank #1 for as well!

**What I have done so far: **

I have taken the strongest keywords that can generate conversion and added them in page titles, title heads, main anvigation titles, in my alt text in images and so forth. The page is not screaming "SEO!" and I am happy with that. Nevertheless, I think the SEO measures here are done in an effective way.

If you bothered to click on my page, you can see that the home page has only 5 posts (posts, not pages).

They redirect visitors to other important parts of my site, and I change the image and/or the title once every 3 weeks to not keep the page too static. In a /magazine subfolder, I have a blog that ranks pretty good for several keywords, but the content here is not directly related to my products, but rather articles that fits the interests of my potential buyers (lifestyle, culture, etc).

**What I need - but not sure how - to do: **

I basically want to rank for way more long tail keywords that relate to my products, but I don't want to continue setting up posts that have these keywords, because the content on the main page will be too heavy on the SEO, and therefore lose value for my visitors. How can I rank for more keywords without having to pepper my site with posts full of these keywords?

I do not want to write articles on my blog that focuses on different combinations of long tail keywords neither, because it will get too spammy and make my visitors not return.

I need help!

I hope I have managed to explain my problem clearly. If there are any Whiteboard Fridays or posts on this subject that I have missed, please link me directly. If not, I would be tremendously happy and appreciative for any tips and tricks

Great to know guys, thanks a lot!

Howdy Mozers!

It's a long story, but I have Wordpress installed on my root domain "example.com" and in "example.com/folder" as well.

Will this affect my SEO? Should I delete WP from my folder, and build my pages from a folder on the root domain, like "example.com/folder1"?

Hope I've managed to properly explain myself

Thanks!