Thanks so much for your reply,
We did do some competitor analysis and duplicate content searching and couldn't find any major issues in this aspect.
You can also see in the image "http://i.imgur.com/lCx44.jpg" that we lost about 2,000 hits right about the time that the Panda and Penguin updates and refreshes came around.
As for Google Trends:
1. Researched some of our major keywords.
2. There was somewhat of a decline right around the year 2010. The search volume has steadily declined since then.
3. Important Fact: Prior to the peak of search volume for our keywords before 2010 we used to average 16,000-1,7000 hits a month. At this time the search volume for our targeted keywords was about the same as it is now.
4. There is definitely something wrong here.
These are the company owner's thoughts on the matter:
"I think it has to do with sites linking to us that have been devalued and causing us to drop, the image shows a decent drop around the time of the G updates."