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Moderator's Note: URL NSFW

We have been desperately trying to understand over the last 10 days why our homepage disappears for a few days in the SERPS for our most important keywords, before reappearing again for a few more days and then gone again! We have tried everything. Checked Google webmaster - no manual actions, no crawl errors, no messages. The site is being indexed even when it disappears but when it's gone it will not even appear in the search results for our business name. Other internal pages come up instead. We have searched for bad back links. Duplicate content. We put a 301 redirect on the non www. version of the site. We added a H1 tag that was missing. Still after fetching as Google and requesting reindexing we were going through this cycle of disappearing in the rankings (an internal page would actually come in at 6th position as opposed to our home page which had previously spent years in the number 2 spot) and then coming back for a few days. Today I tried fetch and render as Google and was only getting a partial result. It was saying the video that we have embedded on our home page was temporarily unavailable. Could this have been causing the issue? We have removed the video for now and fetched and rendered and returned a complete status. I've now requested reindexing and am crossing everything that this fixes the problem. Do you think this could have been at the root of the problem?

If anyone has any other suggestions the address is NSFW https://goo.gl/dwA8YB

Hello, thanks for your reply. There doesn't seem to be any movement in our competitors rankings. The video was Vimeo. We took it down about 12 hours ago and still no change so it doesn't look like it's that.  It's so stressful knowing there is a problem but not how to fix it. Really appreciate your help.

Thanks for the reply. I tried what you said and I found two people in our network were directly using the text from our home page on their fb business page. Not sure if this makes any difference but asked then to change. Also found a directory that we hadn't requested list our business with the exact same home page text. I've asked for that to be taken down. We have literally tried everything we know how. And even the SEO company we are using doesn't seem to know what else to try. Our website home page will not even appear when searching for the business name.

My homepage keeps disappearing from the SERPS for my most important keywords. My home page has been in number 2 position for years. When the home page disappears it will not even show in a Google search for my business name although it is still indexed. When the home page is not showing an internal page shows instead but in position 6. When the home page is back the internal page does not show. There are no issues being reported in Google Webmaster. When I realise that it's down I do a fetch as Google and request reindexing. No idea if this is bringing it back or not? We are so worried about this and totally at a loss. As are the three SEO companies I've called. Would really appreciate it if someone could give some advice.

NSFW https://goo.gl/dwA8YB