I am creating a strategy for multiple regions and the US comes to market different than EAME (Europe, Africa, Middle East) and China. We were planning on using language and iso codes in subfolder's but the corporation only wants their content to be in German, English, and Queens English. Our current decision is to use /en-US/, /en/, /de/, /en-CN/, /zh-CN/. /en/ and /de/ will be what we use for EAME. This doesn't seem like the best idea as I think /en/ will get indexed as the US version and not the EAME version. Any suggestion or if clarification is needed is greatly appreciated.
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Job Title: Search Marketing Analyst
Company: Godfrey B2B Advertising
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Full service business to business advertising and marketing agency
Godfrey Advertising is a full service B2B advertising agency that focus on forwarding the assumptions of b2b into the modern technological era.
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Is there a best practice for using a general iso code for the EAME region and APAC region or should you break it out by country?
Godfrey Advertising is a full service B2B advertising agency that focus on forwarding the assumptions of b2b into the modern technological era.
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