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Hi Guys!

I have a question regarding the risk of **re-targeting **your homepage to another **keyword. **

To give a little background: I am working on a clients site that targets a keyword we initially thought during the keyword research phase, would be an appropriate target.

What we found out is that it is not. Everything in analytics points to this keyword not performing well.

We now want to re target the homepage to another keyword target.

My questions are: How risky is it to do this given we have already done a fair amount of link building to the home page with anchor text from the initial keyword target? Will this look suspicious to google? What sort of things should we consider before moving forward with this change?

@Valery, thanks for the reply.  You did read it right, but I'm still looking for input on whether it's actually a risk or just a waste.

Client has many urls that just frame in the main site.  It seems like a total waste of money, but if they are frames, is there an actual risk?

Thanks for the helpful advice everyone.  Xenforo looks like it has everything what we need.

A vendor who has high domain authority;  with a platform that is social media integrated, can provide a backup database, has advanced navigation options, is designed to be SEO savvy among other things...

And basically anything that I can make look similar to the SEOmoz Forum!

Thank you!

I've watched http://www.seomoz.org/blog/intern... and read some other posts here.  Most seem to focus on whether to use ccTLD, subdomains or subfolders.

I'm already committed to expanding my US-based ecommerce to Canada with a .ca ccTLD.

My question is around duplicate content as I take my .com USA ecommerce business to canada with a second site on a .ca URL.

1. With the .com site's preference set to USA, and the .ca site's geo preference (automatically) set to Canada, is it a concern at all?  About 80% of the content would be the same.  FYI, .com ranks OK in Canada now and I want .ca to outrank it in Canada.

2. I know 'localizing' content within the same language is important (independent of duplicate content), but this might not be viable in the short run given CMS limitations.  Any direct experience to help quantify the impact here between US and Canadian ecommerce?

Adding:

I'm not totally confident here.  From this google webmaster central post it seems that canonical tags aren't needed.  I tend to think nothing is truly neutral and want to be confident regarding whether to use canonicals or not.  Is it helpful, harmful or harmless?  My site already has internal canonical tags and having internal and external would be a pain I think.

@Eugene Byun used it successfully, but would the results have been the same without?

Thanks!

"when interlinking own sites ensure good disclosure is in place"

How would you suggest doing this?

A vendor who has high domain authority;  with a platform that is social media integrated, can provide a backup database, has advanced navigation options, is designed to be SEO savvy among other things...

And basically anything that I can make look similar to the SEOmoz Forum!