Welcome to the Q&A Forum

Hey Zsolt,

Thanks for the positive bits of your response! Very much appreciate you taking the time to answer here.

Cheers,

Mike

Hi Guys,

We've been optimizing a client's site for about a year or so now and on a call the other day the client brought up that he owns and operates another site that's marketing the same product, but to a difference audience (we work on the direct to consumer side, this is a distributior focused site),with the same exact content as the site we are optimizing.

Obviously this is a major duplcant content issue and we need to get it resolved very quickjly. We have already reccomendt to the client that we re-write content, but this is where my questions comes in -

Which site should we rewrite the content on?

The site we are optimizing is the more impoorant of the two, while we still want the other site to hold rankings we dont want to end up accidently optimizing the other site wherein the site we are working on full time suffers a lost when a "compeiting" site creates compeltely new content and may, accidentally, end up ranking higher than the site we are focusing on full time. As links also play a role, would that be a KPI to look at here in determining which site gets new content and which does not?

In this scenairo, would would you guys recommend? Just want to make sure I'm dotting all my I's, and crossing T's here.

Many thanks to all in advance,

Mike