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Hello everyone.

I'm in charge of the website HispaZone.com in which apart from many other things we provide free program downloads in spanish in a similar way to softpedia, tucows, cnet, softonic and others.

I'm not a great SEO but I try to do my best. Several months ago based on my most important competence (softonic.com and uptodown.com) I decided that I would give a host name under the domain hispazone.com for the landing page of each program download. For downloading Nero for example the landing page would be http://nero.hispazone.com and like this for the whole of our 800 program database.

The thing is that after 5-6 months since that change and after many other improvements, the traffic coming from google to these downloads dropped dramatically. We thought it could have been related to Google Panda but we recently hired an SEO consultant and he says that it's because of not having the downloads under the same host name. That we lose the page authority and the link flow from the hostname http://www.hispazone.com.

The SEO consultant seems to be great, very up to date with all new changes in google. We made many improvements thanks to him and I can say that I trust him with everything. But now comes the time for deciding if we move our program download landing pages back to the www.hispazone.com hostname.

I would like some second opinion about this because the fact that the biggest ones in Spain like Softonic and Uptodown have a hostname  for each program download when these companies invest really a lot in their SEO makes me be unsure of going back into having all under the same hostname.

Thanks a lot.

Well, with no visitors, no point for the customers to pay for the adds, so I will follow your advice.

I already started removing outbound links, adsense ads and with time I will probably do more.

I know there is nothing certain but, just looking at other sites cases you may know, how long should it take since I improve the site until Google Panda let's me rank better?

Thanks for everything.

I definitely agree with Google's SEO starter guide, I read it like 5 years ago for the first time and I read it a couple of times more since then. Together with it I also read many documents and whatched many videos appearing here at SEOmoz, but when it comes to apply it in real working websites it's not that easy because SEO, being a important part, it's not the only to take into account when running an internet business.

I hope I get over this Google Panda thing and find my way back to the good indexing.

Thanks for the help.

Yeah, I've read about Google Panda, I thought I was going to survive that as until last friday I didn't feel any drop.

I can remove the strip of text ads from google AdSense below the header, I don't know if it will be of help but it's worth a shot. Unfortunately I can't remove the rest, they don't come from adsense nor any other add network, they are direct customers and we cannot simply refuse them.

With the external links thing, I will give it a try as well but it's not easy as those external links are all part of the same website, different hostname in the same domain name for different program downloads on our database.

I agree with what you say and we do provide what people come looking for, but it's not easy to get rid of the rest of the things that let me and my colleagues get our salary to feed our family.

Let's see how I manage to remove as many outbound links as possible.

Thanks for your helpful reply.

I bet there are, but i'm out of ideas.

I may be not a very good SEO but i'm definitely not new to this. I've been the whole weekend trying hard to figure it out and I still don't understand what went wrong, so i'm just asking for some few suggestions before i give up doing SEO on my own and get a proper SEO service from some company.

Thanks.

Hello Everyone,

For a long time now I've had many of my website pages ranked on first page of results for some popular searches. On friday I noticed the traffic coming from google dropped dramatically and I realized that I was not on first page anymore.

My SEO is focused for Google Spain. Here are some examples:

http://msn-messenger.hispazone.com/ This page was on position 9 (first page) if we perform the search "Descargar msn" on Google. Now it's on page 3.

http://http://adobe-acrobat-reader.hispazone.com/ This was position 5 (first page) for the search "descargar adobe". Now it's also page 3.

Any suggestions?

Best Regards.