Hi there,
I'm looking into an issue with a site that was hit after Penguin was introduced.
The site lost 70% of traffic over night.
The site in question seemed to have a large number of backlinks with over optimized anchor text which seems to most likely be the reason for drop in rankings.
But there is also some links from blog networks here too unfortunately, so my question here really is do Google just devalue these links and discount them from consideration in their ranking algorithm or do the links still count but instead of adding positive affects in SERPs add a negative affect?
My reason for this question is I'm trying to determine whether it's worth saving this website or just starting fresh with a new domain.
That does bring me to another question, if I have to start fresh on a new domain is it a possibility to reuse the content from the old site? (providing I remove the URLs from Google via Webmaster tools).
Any help/advice/answers here would be greatly appreciated.
Thanks in advance.