That's what I suspected! Sorry then, can't help as I don't have too much experience with mention.net.

Hi Jason,

Which app are you referring to? I know that in Fresh Web Explorer you can do the following query:

example -rd:example.com

Where example is the brand name and example.com the domain. This will find any mentions of the brand that doesn't include a link to your website.

Perhaps this can help?

Hi Eric,

I'm glad I could help! Feel free to send me a PM if you need further help.

I do not use Apache that much unfortunately (prefer Nginx), but assuming you are using Apache, you'd probably want to add something like this:

RewriteEngine On
RewriteCond %{HTTP_HOST} ^brickmarkers.com
RewriteRule (.*) http://www.brickmarkers.com/$1 [R=301,L]

Both yes and no. It doesn't directly hurt your ranking to use your root domain for web, but it can affect your rankings to use both www. and the root domain. Typically what most people do is to redirect either www. or the root domain to the other, with the most common being redirecting the root domain with a HTTP 301 to the www.

In your case, this means that everyone visiting brickmarkers.com would be redirected to www.brickmarkers.com. This is helpful from a SEO perspective, as the "link juice" will be passed from brickmarkers.com to www.brickmarkers.com, consolidating all of your ranking power to one domain, instead of splitting it up over two.

The problem described in the quotation you included is however that you are tracking rankings for www.brickmarkers.com, but that it may sometimes be brickmarkers.com that shows up in the serp, and therefore the tracking isn't working correctly (or that's at least how I interpret it).

You can redirect the entire domain, you don't need to redirect the entire site. You can use this page on MOZ to read more about the 301 redirect and how to implement it:

http://moz.com/learn/seo/redirection