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Hi Tom,

Thanks so much for the thorough answer. Very, very helpful. And thank you for the article about execution order... I've been looking for something like that for a while!

The plan has been thoroughly thought out and definitely needs to be implemented... that's why I came to this forum to ask a technical question. The branding issue has already been resolved.

It's a technical question because it's specifically about 301 redirects and the best practices when implementing them in this particular situation.

Thanks for your advice, but it didn't answer my question.

My client is migrating their site to a new domain. I just did a big redesign, including URL structure change, and 301s from old URLs to new URLs. Now they want a new name, so we're moving forward with a new domain name.

However, we're going to keep the site on the current domain while we ease customers into the new name. During that time, I'm going to be building links to the new domain name and 301 Redirecting that new one to the current domain name. Then, once we migrate the site to the new domain name, I'm then going to redirect the current domain name to the new domain name.

So, my question(s) is/are:

1. Is the above process the best way to use 301 redirects to to build links to the new domain while we transition everything?
2. Should I (or can I) do 3 redirects from the oldest URLs, to the current URLs then to the new URLs?
3. General question... I can't seem to find this anywhere online, but what is the best practice for what order URLs should be in in the htaccess file?

Thanks!

The plan has been thoroughly thought out and definitely needs to be implemented... that's why I came to this forum to ask a technical question. The branding issue has already been resolved.

It's a technical question because it's specifically about 301 redirects and the best practices when implementing them in this particular situation.

Thanks for your advice, but it didn't answer my question.