Hi Net66,

As I read through your question my first impression was... No Waaaaay!

I wouldn't advice to mix things up. Just simple create a new brand for the US market. The reasons are the following:

1. When re-targeting an established website you can hurt your rankings in both UK and US results.

2. a .co.uk is a ccTLD which wont be very useful for a US targeting

3. for a better on-site optimization you will have to rewrite content to better fit the US English readers level (and there are major differences between US and UK English) - What happens to their established visitors?

4. if you reach to retarget somehow the .co.uk website, they will see a fall in the sales (because they will probably loose some ranks in the .co.uk and gain some new ones in the .com)

Ok. Now if you buy a new brand name for the US market:

1. You can develop from first stage an optimized website (information architecture, content, links, etc.)

2. You can have a brand name that is more catchy for US market.

3. They can run two different websites in the same time effectively. Until the US website comes up, they will have enough sales from UK markets.

I hope that helped,

Istvan

Hi Cameron,

When struggling over Twitter, +Google or any other social network, I would firstly ask my self if the content of the website is really engaging? Is it really worth sharing it?

If the answer is yes, you most then probably are missing the call to action over the website (just name it and your visitors will follow).

Point out if the article was useful share it with their friends, get something unique over the social networks, make worth it to follow you over there (they get the information faster, there is a community in the background, etc)

As for twiends.com, I've never used it, but it doesn't sound bad (if you list yourself in the right place), but don't forget to place quality before quantity.

I hope this helped gain another view of the problem (even If I couldn't directly help with Twiends.com).

Istvan