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Hello Moz Community,

I recently found out that one of my client's actual business name on paper has spacing and does not have that many capitalized words (ex. BlahBlahCity is the current NAP, however on paper it's actually Blahblah City).  After readying the guidelines for representing your business on Google I started to worry that this may be holding us back from ranking in the local 3 pack.

Here's the blurb from the guideline:

Fully capitalized words (with the exception of acronyms) or unnecessary spaces.

• Not acceptable: "SUBWAY"
• Acceptable: "Subway", "KFC", "IHOP", "JCPenney"

Is this a big issue or can I leave it as is?

Another issue that I believe is holding us back was the google my business name he has for his multiple locations.  His 2 locations have the city next to the business name.

example:

• BlahBlahCity City#1
• BlahBlahCity City#2

I know here I do need to remove the city from the business name, however when it comes to citations can google tell that it is 2 different locations and not think it's duplicate?

Hello Moz Community,

I have a client that is about to open up a second location. The website is optimized for his current location, should I convert his current site (Wordpress) into a Multi-Site Wordpress and convert the homepage to a directory for both locations with each location essentially having it's own website? If I go this route, I believe I'm going to drop in rankings on his current site since his location homepage url will change (example.com will change to ---> example.com/location-one) also there will have to be a lot of work as far as going through all citations and changing the url's on them.

The other way I was thinking is just leaving the site as is and still converting the wordpress site to multisite, but not creating a directory page and just creating a new site for his new location.

What do you feel is the best approach or if you guys have a better idea I would love to hear it.

Thanks for the input guys!

I believe Twitter and Facebook don't run sitemaps for their profiles, what they have is a directory for all their profiles (twitter: https://twitter.com/i/directory/profiles Facebook: https://www.facebook.com/find-friends?ref=pf) and use that to get their profiles crawled, however I feel the best approach is through xml sitemaps and Google plus actually does this with their profiles (http://www.gstatic.com/s2/sitemaps/profiles-sitemap.xml) and quite frankly I would rather follow Google then FB or Twitter...  I'm just now wondering how the hell they upkeep that monster!  Does it create a new sitemap everything one hits 50k?  When do they update their sitemap? daily, weekly, or monthly and how?

One other question I have is if their is any penalties to getting a lot of pages crawled at once? Meaning one day we have 10 pages and the next we have 10,000 pages or 50,000 pages...

Thanks again guys!

Hey Guys,

I have a few question about XML Sitemaps.

• For a social site that is going to have presonal accounts created, what is the best way to get them indexed?  When it comes to profiles I found out that twitter (https://twitter.com/i/directory/profiles) and facebook (https://www.facebook.com/find-friends?ref=pf) have directory pages, but Google plus has xml index pages (http://www.gstatic.com/s2/sitemaps/profiles-sitemap.xml).

• If we go the XML route, how would we automatically add new profiles to the sitemap? Or is the only option to keep updating your xml profiles using a third party software (sitemapwriter)?

• If a user chooses to not have their profile indexed (by default it will be index-able), how do we go about deindexing that profile?  Is their an automatic way of doing this?

• Lastly, has anyone dappled with google sitemap generator (https://code.google.com/p/googlesitemapgenerator/) if so do you recommend it?

Thank you!