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We started a Youtube ad campaign. Over 2 days we got 60 clicks.

However on our site we only measured 19 clicks. We used Kissmetrics to do the measurement.

We're trying to figure out if the problem is on our end, or whether people are clicking but then closing the tab before the Kissmetrics JS loads.

We're going to implement adwords conversion tracking to get a second measurement. But I was wondering if anyone else has experienced big gaps in how many people click a Youtube ad and how many actually visit the site.

We got about 40 people who viewed the video 100%. I'm hoping bots aren't an issue with Youtube ads.

A site was considering linking to us. Their web page is delivered entirely via frames. Humans can see the links on the page, but it's not visible in source.

I'm guessing it means Google can't detect the links, and there is no SEO effect, but I wanted to confirm. Here's the site:

http://www.uofc-ulsa.tk/

Example links are the Princeton Review and Kaplan on the right sidebar.

Here's the source code:

view-source:http://www.uofc-ulsa.tk/

Do those links have any SEO impact?

We have a few title tags with a circular dot symbol, which is created by the code "•"

Humans see a dot, but googlebot sees •

Does this negatively impact our SEO, or is googlebot aware that **• == *** to human eyes

I've read that it's good to keep a natural link profile. Some naked links, some links going to our company name, some with anchor text, etc.

Do nofollow links affect this link profile, or is it only followed links that are taken into account?

We have the videos on Youtube right now as part of our marketing strategy. Currently, Youtube traffic is a large percentage of our referrals. We wouldn't take those videos down, even if we keep the self hosted embeds.

Does that change your answer? Our PageRank is pretty low, so I'm not sure we could outrank our competitors' Youtube videos even if we took down our own and set up a proper video sitemap.

Thanks

That's a good point. We don't currently have a video sitemap, but we could set one up.

I did see this article that suggests Youtube embeds can now achieve the same effect. Do you know if they can be made just as effective?

http://www.reelseo.com/embedded-youtube-indexed-google/

Hmm...the main action we want people to take on the page is to watch the video. The main effect of embedding them would be to boost our view counts. But I've heard embeds don't translate 1-to-1 into increased views, and I know a lot of companies (such as SEOmoz) self-host rather than embed.

I presume there is a reason.

What kind of CTA did you have in mind? I'm not sure what question it would solve.

Youtube is our major source of traffic.

We also have many of the same videos on our own site, self-hosted. They use the same video player as our paid video course, which allows the user to increase or decrease speed.

We're debating whether to replace these self-hosted videos with youtube embeds.

Pros:

• Increase Youtube viewcounts
• More engagement with videos (videos suggested at end of youtube videos are almost all our own)

Cons

• Possible outbound traffic to youtube.
• We can't showcase our video player's speed change function

I'm not sure how embed views are taken into account by Youtube, and how big a factor outbound traffic is. Would you suggest swapping out our self-hosted videos for embeds?

We want to maintain our Youtube channel's edge, and convince people to sign up for our course.

We're considering transcribing our videos. It's a significant enough expense that we have to be sure of the impact.

1. How much effect do the transcripts have on Youtube SEO rankings?

2. Should we also post the transcripts beneath the video, or is uploading them sufficient? If we didn't post the transcripts, we'd just write custom keyword rich text for each video. We could post both keyword text and transcript text, but that may be too wordy.

Does anyone have experience on how much Youtube transcripts impact rankings? Thanks

They're new, improved versions of old videos. I looked back, my original post was ambiguous.

So a typical video would be on the same topic as the old video, but with refined presentation, different visuals, and in HD. So brand new, but covering exactly the same topic. Is your answer the same?