Questions created by LMDNYC
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How should I structure a site with multiple addresses to optimize for local search??
Here's the setup: We have a website, www.laptopmd.com, and we're ranking quite well in our geographic target area. The site is chock-full of local keywords, has the address properly marked up, html5 and schema.org compliant, near the top of the page, etc. It's all working quite well, but we're looking to expand to two more locations, and we're terrified that adding more addresses and playing with our current set-up will wreak havoc with our local search results, which we quite frankly currently rock. My question is 1)when it comes time to doing sub-pages for the new locations, should we strip the location information from the main site and put up local pages for each location in subfolders? 1a) should we use subdomains instead of subfolders to keep Google from becoming confused? Should we consider simply starting identically branded pages for the individual locations and hope that exact-match location-based urls will make up for the hit for duplicate content and will overcome the difficulty of building a brand from multiple pages? I've tried to look for examples of businesses that have tried to do what we're doing, but all the advice has been about organic search, which i already have the answer to. I haven't been able to really find a good example of a small business with multiple locations AND good rankings for each location. Should this serve as a warning to me?
Technical SEO | | LMDNYC0 -
Bing Disappearance Act - SERPs gone/extremely reduced for no apparent reason
Around November 23rd/25th - SERPs on Bing largely disappeared for my website. I did a site relaunch with new optimized content and proper redirects on November 12th. How can I tell if my site has been blocked by Bing? How long does a sitemap take to be indexed by Bing? Is this is a normal practice for sites that seem to have massive amounts of new content on Bing? Funny thing is things have only gotten better on Google which I know is unrelated but it's funny how Bing makes things so easy yet so difficult! Would appreciate any thoughts, help, etc. on my Bing disappearing act. domain: www.laptopmd.com
Intermediate & Advanced SEO | | LMDNYC0 -
How do search engines interpret <hgroup>...</hgroup> tags?
Hi there. I'm building an HTML 5 site and through research of new HTML 5 elements I've seen little conclusive information about the interpretation of the new <hgroup>tag, in terms of SEO application and interpretation. In particular does Google interpret the nested heading tags as individual elements or does it combine them into one entity? For example, say I have: <hgroup> # Article Heading ## Article Sub-heading </hgroup> How is this interpreted by Google and what would be some good SEO best practices regarding the <hgroup>tag in HTML5: Is it interpretted as a single tag (" Article Heading: Article Sub-heading ") or two separate heading tags (one and one )? Also, how much does the ordering of the tags matter (say for example I wanted something like the following for visual purposes? <hgroup> ## Article Sub-heading # Article Heading </hgroup> One last thing: is it safe to assume that it is indeed OK to have multiple tags on a single page (as referenced by Matt Cutts a while back in a Webmaster Video)? Thanks! </hgroup> </hgroup>
Web Design | | LMDNYC2