To increase website visibility on Google and Bing:
- Optimize for SEO by conducting keyword research and implementing on-page SEO, and providing quality content.
- Pay attention to technical SEO, such as creating sitemaps, using robots.txt, and ensuring a secure, mobile-friendly design.
- Build quality backlinks and incorporate internal linking for improved website authority.
- For local businesses, optimize Google My Business and maintain consistent local citations.
- Maintain an active social media presence to indirectly impact search visibility.
- Engage in content marketing, including regular blogging.
- Encourage user reviews for local businesses.
- Keep website content updated and relevant.
- Monitor performance with analytics tools.
- Seek professional SEO assistance if needed, as SEO is an ongoing process.