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I know that back few years ago, rel=canonical used on cross-domain was passing link juice. As I've read based on many experts (case studies), the canonical cross-domain was working like implementing a 301. Is it still the case ? Does anyone tried to implement it recently and it worked ?

I'm building my netlinking strategy, and I know that creation great content on my website is the first step for good linkbuilding. However, as we know, a link does only worth if he can be viewed, shared, and ammended. I'm already including email outreach for my strategy, but I'm thinking of content distribution as a method to reach an even great audience, and to get some backlinks. To be clear, I'm not saying that my backlink strategy will be based on the links received through content distribution (which will be NOFOLLOW); but I think a large audience from the aggregate websites can see my content, and maybe link to it, so I can earn backlinks from the content I'm creating on my website. Based on your experience, what do you think?

Hello, I'm implementing hreflang for my e-commerce websites which have different languages and do serve different content based on location. Currently, I'm only using hreflang for for alternate language (fr-fr, fr-be, fr-ma, ...). I wonder if it might be better or if I am allowed to add other version of my websites (IT, ES, DE,... ) even if those version are serving specific content for these specific location. So, the content (products) of Germany is different of the product of the other countries. Here is an example : www.mywebsite.com/apple-phone (selling apple phone for US with product avalaible only in US). www.mywebsite.de/apple-phone (selling apple phone for Germany with product avalaible only in Germany, the available models might be different from US and other websites). www.mywebsite.it/apple-phone (selling apple phone for Italy with product avalaible only in Italy, the available models might be different from US and other websites). www.mywebsite.es/apple-phone (selling apple phone for Spain with product avalaible only in Spain, the available models might be different from US and other websites). www.mywebsite.pt/apple-phone (selling apple phone for Portugal with product avalaible only in Portugal, the available models might be different from US and other websites).