Welcome to the Q&A Forum

Thanks everyone for the suggestions and links-

Jim-you're the best....seriously!

I will also note that we have a few Wikipedia links (we're a wine club and have an education section about obscure grapes) and while those are no-follow, we've gained a few do-follow links from people using the information directly from Wikipedia.

Personally, I'd guess that a company specific entry would be valuable, like any link on a site as popular as Wikipedia, even if the positive aspects are second hand.